Product Marketing Strategist

Product Marketing Strategist - Legal AI

Experience: 5 - 8 Years Exp.

Salary : INR 20-40 Lacs per annum

Preferred Notice Period: Within 45 Days

Shift: 10:00AM to 7:00PM IST

Opportunity Type: Onsite (Bengaluru)

Placement Type: Permanent

(*Note: This is a requirement for one of Uplers' Clients)

Must have skills required :

Product Marketing

Lucio (One of Uplers' Clients) is Looking for:

Product Marketing Manager who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you.

Role Overview Description

Product Marketing Manager

About Lucio

Lucio is a fast-paced legal AI tech company transforming the delivery of legal services in India. It uses Generative AI to assist lawyers with legal analysis, document review, due diligence, risk identification, judgment comparisons, and more. It serves top law firms in India - including S&R Associates, Luthra & Luthra, and Trilegal.

Note on Our Team

We are a diverse mix of young lawyers and software developers from across the country. We bring together diverse perspectives and experiences from the fields of law and technology. In a nutshell, we aim to make lawyers lives easier and fundamentally transform how the legal industry functions. We foster a positive work environment, individual ownership, growth, and initiative.

To accelerate our journey, were looking for a Marketing Head to take full ownership of Lucios marketing vertical. Preferably a lawyer turned marketer with a deep understanding of the legal industry.

Responsibilities:

Craft clear positioning, messaging, and go-to-market strategies for LucioAIs full suite of AI solutions, translating product capabilities into compelling narratives, value propositions, and sales support materials tailored to legal professionals.

Conduct ongoing market and competitor research to identify opportunities and refine positioning, informing overall product and marketing strategy.

Develop and execute integrated brand campaigns across digital, events, PR, and partnerships to strengthen LucioAIs presence and credibility in the legal industry.

Build thought leadership by leading content strategy (whitepapers, blogs, case studies, reports) and establishing a strong presence with legal associations, industry bodies, and media.

Monitor adoption, user feedback, and brand health metrics, iterating strategies to optimize product-market fit and reinforce market leadership.

Partner closely with product, sales, and client success teams to ensure consistent messaging, alignment of initiatives, and measurable business impact.

Act as the voice of the customer, leveraging insights from legal professionals to guide product, marketing, and brand strategies.

What Were Looking For:

A full-stack marketer who can seamlessly strategize and execute.

5 to 7 years of experience in product marketing and brand strategy, ideally as an independent contributor.

Bonus if you are a lawyer turned marketer with a deep understanding of the legal industry.

Any relevant degree like, BBA, MBA in Marketing or equivalent experience in product marketing & brand strategy.

A creative mind with strong storytelling and branding skills.

A proactive, self-driven professional who can own the marketing function end-to-end.

How to apply for this opportunity:

Easy 3-Step Process:

1. Click On Apply And Register or log in on our portal

2. Upload updated Resume & Complete the Screening Form

3. Increase your chances to get shortlisted & meet the client for the Interview

About Our Client:

AI powered document automation platform

About Uplers:

Uplers is the #1 hiring platform for SaaS companies, designed to help you hire top product and engineering talent quickly and efficiently. Our end-to-end AI-powered platform combines artificial intelligence with human expertise to connect you with the best engineering talent from India.

With over 1M deeply vetted professionals, Uplers streamlines the hiring process, reducing lengthy screening times and ensuring you find the perfect fit. Companies like GitLab, Twilio, TripAdvisor, and AirBnB trust Uplers to scale their tech and digital teams effectively and cost-efficiently.

Experience a simpler, faster, and more reliable hiring process with Uplers today.