Social Media Specialist

7 days ago

Gurgaon, Haryana, India Meet and Tour Full time ₹ 4,08,690 per year

Company: Meet and Tour

Location : SVH Metro Street ,Sector 83, Gurugram

Employment Type: Full-Time

About Us

Meet and Tour is a rapidly growing travel company dedicated to creating personalized and memorable travel experiences for our clients. We are now looking for a creative, result-oriented and tech-savvy professional who can take our digital presence to the next level.

This role is ideal for someone who has a mix of digital marketing expertise + content creativity , knows how to run performance-driven campaigns but also has the vision to create engaging and viral-worthy content.

Key Responsibilities

  • Social Media Growth & Management
  • Handle and grow brand presence on Instagram, Facebook, LinkedIn, YouTube and other relevant platforms.
  • Create monthly content calendars and ensure consistent posting aligned with the brand voice.
  • Monitor audience trends, engage with followers and build an online community.
  • Creative Content Strategy
  • Ideate and plan highly engaging reels, stories and post concepts that connect with the travel audience.
  • Suggest innovative content formats based on trending topics, hashtags and viral ideas.
  • Write impactful captions, storytelling-based posts and scripts for reels/videos.
  • Work with editors to ensure high-quality output.
  • Influencer & Partnership Outreach
  • Identify and collaborate with social media influencers, travel bloggers and creators for brand promotion.
  • Manage partnerships and negotiate collaborations to maximize ROI.
  • Build strong professional networks especially on LinkedIn to connect with B2B prospects and other industry experts.
  • Paid Ads & Lead Generation
  • Run targeted ad campaigns on Meta (Facebook/Instagram), Google Ads, and LinkedIn Ads.
  • Develop proven strategies to generate high-quality leads (not just traffic).
  • Continuously optimize campaigns to reduce cost per lead and increase conversions.
  • Prepare performance reports .
  • Analytics & Innovation
  • Use analytics tools to track engagement, reach, and conversions.
  • Suggest data-driven improvements for campaigns.
  • Stay updated with the latest social media algorithms, ad policies and marketing trends.

Requirements

  • 2–4 years of proven experience in digital marketing, social media growth and content strategy.
  • Strong understanding of paid ads, influencer marketing, and community building.
  • A creative mindset with the ability to suggest engaging reel/post ideas.
  • Proficiency in tools like Meta Business Manager, Google Ads, Canva or similar content tools.
  • Excellent communication, negotiation and storytelling skills.
  • Digital Marketing certifications (Google, Meta, LinkedIn) will be a strong plus.

Why Join Meet and Tour?

  • Opportunity to build and lead digital growth for a fast-growing travel company.
  • Creative freedom to experiment with new ideas, campaigns and content formats.
  • Work in a dynamic, travel-focused environment where your creativity directly impacts brand visibility.
  • Be a part of a passionate team with growth opportunities.

Warm regards,

Yajat Kashyap

Meet and Tour

Job Type: Full-time

Pay: ₹11, ₹34,575.16 per month

Ability to commute/relocate:

  • Gurugram, Haryana: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person

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