Adobe Integration Specialist

Who We Are:

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse. 

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences.  Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work. 

The opportunity:

We are seeking a skilled Adobe Integration Specialist to join our digital marketing and technology team. You will be responsible for designing, implementing, and maintaining seamless integrations across Adobe Experience Cloud solutions to support end-to-end digital experiences. This role will focus on leveraging Adobe's suite (AEM, Adobe Analytics, Target, Launch, and others) to deliver personalized, data-driven customer journeys.

What you'll be doing:

• Lead the integration of Adobe Experience Cloud products (AEM, Adobe Analytics, Target, Audience Manager, Campaign, etc.) with internal systems and external platforms.
• Work closely with developers, solution architects, and marketing teams to ensure optimal use of Adobe tools across digital touchpoints.
• Implement and manage Adobe Launch (Tags) to deploy and manage analytics and marketing scripts.
• Support data layer strategy and integration to ensure accurate and actionable analytics.
• Create and maintain technical documentation, integration maps, and data flows.
• Troubleshoot and resolve integration issues, identifying opportunities to optimize performance and stability.
• Collaborate on personalization and A/B testing strategies using Adobe Target and Audience Manager.
• Ensure proper tagging and data capture for robust reporting and analytics through Adobe Analytics.
• Stay current with Adobe platform updates and recommend new capabilities to improve digital strategy.

What we want from you:

• 3–6 years of hands-on experience with Adobe Experience Cloud tools (especially AEM, Adobe Analytics, Adobe Launch, and Target).
• Proven experience integrating Adobe products in complex enterprise environments.
• Strong understanding of JavaScript, HTML, CSS, and tag management systems.
• Design scalable tagging solutions using Adobe Launch with governance frameworks for multi-market sites
• Integrate Adobe Experience Platform (AEP) with external CRMs, DMPs, or data lakes for unified customer views
• Work with Adobe Customer Journey Analytics or RT-CDP for real-time segmentation and orchestration
• Use Adobe I/O and SDKs for custom integrations and workflow automation
• Manage Experience Cloud ID (ECID) setup and identity stitching across solutions
• Familiarity with REST APIs, server-side and client-side integrations.
• Experience with data layers (e.g., W3C or custom), event-driven architecture, and debugging tools (e.g., Charles Proxy, Adobe Debugger).
• Excellent problem-solving skills and the ability to manage multiple integration points.
• Strong communication and collaboration skills to work cross-functionally with marketing, analytics, and IT teams.

If you know some of this even better:

• Adobe Certified Expert (ACE) in one or more Adobe Experience Cloud solutions.
• Experience in automotive, retail, or large-scale B2C industries.
• Familiarity with privacy compliance (GDPR, CCPA) in digital tracking and data handling.

What we can offer you:

Alongside the opportunity to work with some of the most exciting brands around the world, we'll also prioritise your career development and help you grow your skills. We'll empower you to make a difference, allow you to be yourself, and respect who you are.

Our personality and behaviours: We believe that we are what we do, not just what we say. Our shared values and behaviours show how to bring the VML Enterprise Solution's culture to life through the actions we all take every day:

• Connect Meaningfully
• Inspire Creatively
• Include Purposefully
• Approach Positively

Our brilliant, talented people are what makes VML Enterprise Solutions what we are. That's why we look for people who go beyond and always push our thinking to be better than yesterday.

AT VML Enterprise Solutions

Our Enterprise Solutions division houses strategic consultants, creative and technical architects and skilled developers and operators that together help some of the world's leading organisations to deliver outstanding digital experiences across all major routes to market worldwide: marketplaces, online retailers, D2C, B2B and social platforms. With over 4,200 experts in 55 operational centres across 34 countries, our capabilities span the entire buying journey from customer acquisition, through engagement, to conversion and loyalty, driving multi-channel growth for world-leading brands.

We work with some of the most exciting brands such as The Coca-Cola Company, EY, Bosch, Unilever, Ford, DFS, Mercedes-Benz, Johnson & Johnson, Nestlé, Sainsbury's, Selfridges, Shell and Tiffany & Co. We've built over 500 platforms for brands and retailers and generate in excess of $29bn annually for our clients and work with over 50 strategic partners including Adobe, SAP, Salesforce, HCL, Shopify, Sitecore, BigCommerce, commerce tools and Acquia. Our reputation is based on our people, and we believe we have some of the best in the business.

As our business grows internationally, we're looking for new people to join us on our journey to inspire and take a key role in shaping some of the best commerce solutions, services, and websites in the world. Working as a team, no problem is insurmountable; we share in our client's successes and believe that anyone can show creative bravery no matter what their role is in the team.

WPP (VML Enterprise Solutions) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X. 

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