Team Lead Social Media and Content

3 days ago


Chennai, Tamil Nadu, India Crew Kraftorz Full time ₹ 20,00,000 - ₹ 25,00,000 per year

About the Role : We are looking for an experienced Team Lead Social Media & Content to drive the social media vision and creative storytelling for a leading and iconic Indian tractor brand. The role involves leading organic content strategy, building a strong digital community, and delivering impactful brand narratives across platforms.

Key Responsibilities

  • Lead social media strategy for Instagram, Facebook, YouTube, LinkedIn & X
  • Own content calendar, creative direction, and digital storytelling
  • Drive high-quality content (reels, videos, carousels, infographics)
  • Manage community engagement, sentiment & online conversations
  • Collaborate on campaigns, influencer content & cross-functional initiatives
  • Track engagement metrics, analyse performance & optimize content
  • Manage agencies, creators & production partners

Desired Requirements

  • 12+ years in Social Media, Content Marketing, Digital Marketing
  • Working Proficiency in Hindi Language is a mandate
  • Experience leading creative/content teams in large orgs/agencies
  • Strong portfolio of brand campaigns & organic growth achievements
  • Proficiency in Canva, Adobe Suite, Meta Business Suite, scheduling tools
  • Skills: Social Media Strategy, Creative Direction, Copywriting, Visual Storytelling, Analytics, Community Management

Sounds like your kind of job? If so, write to me with your updated Resume at or WhatsApp to

Narmadha V Yuvraj

Recruiter

Chennai



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