Content Writer/ UGC Content Creator

Location:
On-site/Indore (Only apply if you can work in Indore from the office)

Type:
Full-Time

About Us

We are a fast-growing, dynamic team passionate about creating innovative marketing campaigns and engaging digital experiences. As we continue to expand, we're looking for a creative storyteller and UGC content creator who can bring fresh ideas, craft compelling copy, and produce authentic, scroll-stopping content that resonates with audiences.

This is an exciting opportunity to be part of a collaborative team, where your ideas will directly shape brand campaigns and cultural moments across social media.

About the Role

As a Content Writer + UGC Content Creator, you will be responsible for both writing and creating content across multiple formats and platforms. You'll ideate campaign concepts, write engaging captions and scripts, and produce UGC-style videos that feel authentic, relatable, and aligned with brand voice. You'll also create fun, cultural, and behind-the-scenes office reels to showcase our team and values.

This hybrid role blends copywriting, storytelling, and hands-on content creation — ideal for someone who lives and breathes social media trends and wants to bring both words and visuals to life.

Key Responsibilities

1) Content Writing & Copy

• Write clear, engaging, and on-brand copy for social media posts, ad creatives, captions, scripts, and campaigns.
• Craft compelling stories for brand campaigns, weaving in brand values with creativity and relatability.
• Maintain a consistent brand voice and tone across all platforms.

2) UGC Content Creation

• Ideate and produce authentic, UGC-style videos tailored to Instagram Reels, TikTok, and short-form platforms.
• Create fun and relatable office culture reels showcasing team moments and brand personality.
• Stay on top of trending audio, memes, and formats — adapt them creatively for brand use.

3) Social Media & Campaigns

• Collaborate with the creative and marketing teams to plan and execute content calendars.
• Support brand campaigns with integrated content ideas — combining writing, visuals, and video.
• Analyze content performance and adapt strategies for higher engagement.

Requirements

• 1–3 years of hands-on experience in content creation, copywriting, or social media.
• Strong understanding of Instagram, TikTok, Facebook, and short-form content trends.
• Proven ability to create UGC-style content that feels authentic and engaging.
• Excellent writing and storytelling skills with a knack for hooks, captions, and short-form scripts.
• Experience managing or contributing to social media calendars and campaigns.
• Good communication skills, creativity, and a collaborative mindset.

Bonus: Basic video editing and familiarity with tools like CapCut, InShot, or Canva
.

What We're Looking For

People who are enthusiastic, outspoken, and not afraid of being vocal on social media. You should genuinely love the culture of social media and thrive on experimenting with trends, memes, and formats.

• A social media addict who consumes Reels/TikTok daily and understands cultural nuances.
• Someone who can think fast, create faster — balancing creativity with deadlines.
• A creative thinker who can switch between fun, relatable UGC and brand campaign storytelling seamlessly.
• A team player with initiative and energy to experiment and push boundaries.

Why Join Us?

• Work in a creative, fast-paced environment where your ideas are valued.
• Be part of a team that loves experimenting with trends, storytelling, and UGC culture.
• Opportunity to shape brand voices and create content that reaches wide audiences.

A fun, collaborative workplace with space for your creativity to shine.

How to Apply:

Send us your resume, portfolio, and 2–3 examples of short-form content or copy you've created. Links to your personal TikTok/Instagram Reels are a bonus.