Area Sales Officer

2 weeks ago


Paramakudi Thiruvarur, India Dalmia Cement Full time ₹ 1,04,000 - ₹ 1,30,878 per year
  • Ensure achievement of sales targets for the period and take measures to increase the market share/sales targets in the districts assigned
  • Complete Cement inventories, sales reports and invoices, and other documents released under his/her watch
  • Control outstanding/over dues by vigilantly monitoring the dealers
  • Coordinate with Technical Support Team for site visits and leverage their expertise to maximize trade/non-trade sales as per requirements
  • Maintain cordial relations with Real Estate, dealers, construction companies, end customers to get repeat orders thereby maximizing sales and focus on long-term retention of the same
  • Ensure high level of customer satisfaction by way of timely resolution of the customer grievances
  • Survey existing and prospective customers at grassroot level within the district to facilitate overall estimation of market size for the business year by the Regional Head
  • Execute weekly plan and map existing territories and identify new territories to maximize sales in the region
  • Develop district-specific local campaigns, marketing plans and other effective techniques to generate product awareness and consequently sales
  • Plan and execute site visits with an aim to create a strong push in the market for the companys products
  • Utilize CRM for greater visibility, monitoring, performance evaluation and any course correction/ corrective action required
  • Monitor the fluctuations in sales targets and take preventive/corrective measures to avoid the same
  • Monitor the BTL inventory levels at the dealer shops (Point of purchase / sale, promotional items such as danglers, posters etc.) and report the same to the Marketing team as per timelines / plan so that the same could be arranged / procured
  • Take initiatives to inculcate innovation in selling techniques by adopting new technologies and techniques like cross-selling, opting for sales recording, invoice generation applications/portable machines, social media, etc
  • Handling customer complaints or inquiries
  • Generate new leads periodically and ensure regular pitching to them on the existing as well as upcoming products


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