Head of Marketing

1 day ago

Delhi, Delhi, India MantraCoach Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Job Title:
Head of Marketing

Company:
Mantra Care

Location:
Paschim Vihar

Experience:
7–15 years

Employment Type:
Full-time

About Mantra Care:

Mantra Care is a leading digital health and wellness platform focused on transforming the way people access care. We provide personalized health programs across physical, mental, and emotional wellbeing.

We are seeking a
dynamic Marketing Head
to lead our global marketing initiatives — driving user acquisition, brand awareness, and growth.

Key Responsibilities:

1. Lead Generation & Performance Marketing

  • Develop and manage lead generation strategies across multiple channels.
  • Plan, execute, and optimize
    Google Ads, Facebook/Instagram Ads
    , and other paid campaigns for customer acquisition.
  • Track and improve ROI across campaigns through data-driven insights.

2. Email & CRM Marketing

  • Own the email marketing calendar and campaign strategy to drive engagement, conversions, and retention.
  • Manage automation, segmentation, and drip campaigns to nurture leads effectively.

3. Marketing Strategy & Growth

  • Define and implement the overall marketing strategy aligned with company goals.
  • Work closely with leadership to identify new growth opportunities, markets, and customer segments.
  • Drive measurable growth in user acquisition and retention.

4. Team Management

  • Lead, mentor, and grow the
    digital marketing team
    — including specialists in performance marketing, content, and design.
  • Oversee agency relationships and ensure timely, quality deliverables.

5. Brand & Communication

  • Strengthen Mantra Care's brand positioning and communication across digital and offline channels.
  • Collaborate with internal teams to ensure consistent brand messaging.

Requirements:

  • 7+ years of experience in digital marketing, with at least 3 years in a leadership role.
  • Proven track record of managing
    lead generation, performance marketing (Google/Facebook Ads), and email campaigns.
  • Strong analytical skills with proficiency in tools like Google Analytics, Meta Ads Manager, HubSpot/ActiveCampaign, etc.
  • Experience leading and scaling a digital marketing team.
  • Passion for healthtech, wellness, and innovation.

What We Offer:

  • A high-growth environment with a mission-driven team.
  • Autonomy to shape and execute the marketing vision.
  • Competitive compensation with performance incentives.

WhatsApp

Thanks & Regards

HR Team

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