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Role Overview
ALLEN Online is seeking a Graphic Designer who will bring a mix of design craft, AI-driven creativity, and disruptive thinking to our marketing efforts. The individual will be responsible for creating impactful communication across digital and offline channels — ensuring that every piece of design is consumer-first, distinctive, and clearly communicates our key message.
Job Responsibilities:
Designs customised by channel:
- Create high-performing ad creatives for digital campaigns across web/app, CRM, Performance Marketing, etc., that drive consideration for our offering
- Develop impactful print ads, brochures, flyers, event branding, and OOH campaigns that cut through category sameness and strengthen brand recall.
- Ensure consistency of design language across all offline and digital touchpoints while ensuring freshness and differentiation.
Creative Innovation with AI
- Leverage AI not just for efficiency but as a tool for concept exploration, imagery generation, and storytelling.
Push creative boundaries by using AI to test new visual styles, formats, and narratives that differentiate us from competition.
Cross-Functional Collaboration
- Work closely with copywriters to ensure the core message is brought out impactfully through our collateral.
- Partner with Marketing Managers and channel owners to translate communication objectives into consumer-first designs.
What we are looking for:
- 5-8 years of experience in graphic design with work across digital and traditional channels
- Proficiency in design tools (Adobe Creative Suite, Figma) and comfort with AI-powered design/imaging tools.
- Ability to balance speed with quality, adapting designs quickly while maintaining craft.
- Strong foundation in typography, layout, visual hierarchy, and storytelling through design.
- Clear communicator with strong presentation skills — able to explain creative decisions while delivering files.
- Consumer-first mindset: ability to empathize with the end-user and design for clarity, resonance, and impact.
- Comfortable working in both Hindi and English to create culturally relevant communication.
- Bachelor's degree in Graphic Design, Visual Communication, or related field.
Why Join us:
Join us in shaping the future of learning. Be part of a team that's driven by innovation, focused on outcomes, and passionate about empowering students across the country. At ALLEN Digital, your work will make a measurable impact on millions of lives.
