Social Media Executive
2 weeks ago
Location - Nagpur
Work Mode - Work from Office
Experience - 1+yrs
Mandatory -
1+ managing social media platforms, creating and publishing content, and engaging with audiences.
Male,
Immediate joiners preferred.
shortlisted candidates will be required to complete a small assignment test to
evaluate basic design sense and creativity.
Must Have :
1. Content Creation & Posting:
o Develop, curate, and publish engaging, relevant, and high-quality content across
social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).
o Ensure consistency in the brand voice, tone, and message across all channels.
2. Audience Engagement:
o Actively monitor and engage with followers by responding to comments, messages,
and inquiries promptly.
o Initiate conversations and build relationships with followers to strengthen the
community and enhance brand loyalty.
3. Analytics & Reporting:
o Track social media performance metrics (engagement, reach, impressions, etc.) using
analytics tools.
o Analyze the results of campaigns and posts to determine what is working, what isn't,
and make data-driven recommendations for improvement.
o Prepare weekly/monthly reports summarizing key metrics and insights.
4. Post-Engagement Activities:
o Follow up with audience interactions, such as comments, direct messages, or
mentions, to build relationships and foster loyalty.
o Monitor brand reputation and resolve any issues or negative feedback professionally.
5. Campaign Management:
o Assist in developing social media campaigns that drive engagement, leads, and
conversions.
o Collaborate with the marketing team to plan and execute cross-channel campaigns
(including email, influencer marketing, etc.)
6. Trend Awareness & Innovation:
o Stay updated on the latest social media trends, tools, and best practices to ensure
The company's social media presence remains fresh and competitive.
o Experiment with new content formats and strategies to engage the target audience
effectively.
7. Basic Content & Design Edits:
o Should have a basic understanding of content and creative design to make minor corrections or adjustments independently without external assistance.
Good to have :
Proven experience in social media management and content creation.
• Excellent written and verbal communication skills.
• Strong knowledge of social media platforms, trends, and best practices.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer, etc.).
• Ability to analyze data and derive actionable insights.
• Creative, proactive, and organized, with the ability to handle multiple tasks.
• Strong understanding of branding and audience engagement strategies.
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