Social Media Marketing Manager

4 days ago

Delhi, Delhi, India London street cafe and bar Full time ₹ 40,000 - ₹ 50,000 per year

Social Media Manager – London Street Café & Rubarru Group


Hybrid (Delhi–Noida)
|
Full-time | Monday–Saturday, 11 AM – 7 PM


Salary: ₹40,000 – ₹50,000 + Benefits & Free Restaurant Coupons worth ₹20,000/month

About the Role

If your brain lights up with creative ideas every time you see a café reel or trending audio, this role is for you.

We're looking for a
Social Media Manager who lives and breathes restaurant marketing
— someone who can bring stories, ambience, food, and moments to life through powerful ideas and content that
goes viral.

You'll lead the digital identity of London Street Café
and
Rubarru Group
, two experiential hospitality brands known for premium dining, aesthetics, and live events.

This isn't a routine posting job — it's for someone who can conceptualize
creative, trend-driven campaigns
and turn everyday café life into
Instagram gold.

What You'll Do

  • Ideate & create viral campaigns
    : Think beyond posts — create content ideas, reel scripts, and concepts that connect emotionally and visually.
  • Lead the creative team
    : Work with designers, videographers, and influencers to bring ideas to life with high-quality visuals and storytelling.
  • Plan monthly content strategy
    across Instagram, Facebook, and YouTube Shorts — focusing on café experiences, food stories, and live events.
  • Build influencer relationships
    : Identify, collaborate, and execute with food bloggers and lifestyle creators to expand brand reach.
  • Direct and supervise photoshoots & reel shoots
    , ensuring every frame reflects the brand's personality.
  • Track
    trends, analytics, and audience insights
    to guide future campaigns and improve performance.
  • Occasionally coordinate
    paid promotions
    (Meta & Google) to boost top-performing content.

Who You Are

  • Minimum
    3 years of experience
    in
    social media marketing or content creation
    — preferably with
    cafés, restaurants, or hospitality brands.
  • A creative thinker
    who can spot trends early, adapt them to brand storytelling, and produce scroll-stopping content.
  • Excellent at
    visual storytelling, campaign ideation, and influencer collaboration.
  • Up-to-date with Instagram Reels trends, hooks, captions, and formats that go viral.
  • Great coordination skills — able to lead a creative team and get things done.
  • Bonus: You've been a food blogger
    , content creator, or have handled F&B pages that built strong engagement.

Perks & Benefits

  • Free restaurant coupons worth ₹20,000/month
    across our brands.
  • Performance bonuses
    for creative and viral campaign success.
  • Flexible work culture
    (Monday–Saturday, 11 AM – 7 PM).
  • Direct access to brand founders and full creative freedom to experiment.
  • Work on
    real, exciting hospitality brands
    that value creativity and growth.

Reporting & Collaboration

  • Reports directly to the
    Founder
    .
  • Works with an in-house
    graphic designer, videographer, and influencer partners.

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