Brand Promoter

Brand Promoter / Channel Partner Creator Job Description

Role Summary: The Brand Promoter / Channel Partner Creator is a dynamic, results-oriented individual responsible for driving brand awareness, expanding market reach through strategic partnerships, and creating engaging promotional content. This role acts as a key liaison between the company, external partners, and the target audience.

Key Responsibilities

A. Brand Promotion & Advocacy

• Represent the Brand: Act as the enthusiastic and knowledgeable face of the brand at events, trade shows, and online.
• Customer Engagement: Directly engage with prospective customers online (social media, livestreams, etc.) and in-person to communicate product value, answer questions, and generate positive buzz.
• Execute Campaigns: Implement promotional strategies and distribute marketing materials to targeted audiences to increase brand visibility and drive product/service adoption.
• Gather Feedback: Collect and relay customer and market feedback to the internal marketing and product teams for continuous improvement.

B. Channel Partner Management

• Partner Acquisition: Identify, recruit, and onboard new strategic partners (e.g., resellers, distributors, affiliates, content creators) that align with company goals.
• Relationship Management: Cultivate and maintain strong, long-lasting, and productive relationships with the partner network.
• Enablement & Support: Provide partners with the necessary training, product knowledge, and resources to effectively promote and sell the company's offerings.
• Strategy & Performance: Collaborate with partners to develop joint business plans, monitor their performance metrics (KPIs), and identify opportunities for growth and optimization.
• Negotiation: Assist in the negotiation and management of partnership agreements and contracts.

C. Content Creation & Strategy

• Content Development: Plan, create, and produce high-quality, engaging content (e.g., videos, articles, social media posts, live demos) that promotes the brand and its partners.
• Alignment: Ensure all creator-generated content aligns with the brand's voice, messaging, and legal/compliance guidelines.
• Cross-Platform Marketing: Utilize various channels (e.g., social media, blogs, YouTube, specific partner platforms) to maximize content reach and engagement.
• Reporting: Track and analyze the performance of created content and partner campaigns, providing data-driven reports on reach, engagement, and conversion to key stakeholders.

Required Qualifications and Skills

• Education: Bachelor's degree in Marketing, Communications, Business, or a related field (or equivalent professional experience).
• Experience: Proven experience in one or more of the following: brand promotion, channel sales, partnership management, or digital content creation.
• Communication: Exceptional verbal, written, and presentation skills; confident public speaking and on-camera presence is a plus.
• Interpersonal Skills: Strong ability to build rapport, negotiate effectively, and manage relationships with external partners.
• Creative & Analytical: A blend of creativity for content generation and an analytical mindset for tracking campaign performance and partner ROI.
• Technical Proficiency: Familiarity with social media platforms, content creation tools, and CRM (Customer Relationship Management) software.
• Self-Motivated: Ability to work independently, manage multiple projects simultaneously, and meet aggressive targets.

Job Type: Full-time

Pay: ₹8, ₹30,681.65 per month

Benefits:

• Flexible schedule

Work Location: Remote