Technology Services Marketing

About the role

As a Senior Manager, Technology Services Marketing you will drive impactful contributions and focus on outcomes. You will be a key member of the Global Technology Service Line Marketing team, collaborating with Tech Marketing leader, Integrated Service Line marketing team & leaders and other marketing disciplines. As a Senior Manager, you will drive end-to-end program management, collaborating with stakeholders at all levels to deliver impactful results. This is a senior-level role requiring proactive leadership, organizational agility, and the ability to manage ambiguity while ensuring accountability and excellence. As a team of self-starters, you can work with impact with our vibrant people and culture all while enjoying unmatched learning opportunities.

In this role, you will:

Program & Project Management

• Lead Agile program management for technology service line initiatives, utilizing latest tools and templates.
• Help manage project timelines and quality with internal and external content agencies

Strategic Planning & Operations

• Align with program sponsors and stakeholders to define strategic direction, capture requirements, and ensure delivery against program goals.
• Collaborate with external agencies and partners, ensuring timely feedback and actionable next steps.

Performance Tracking & Reporting

• Build and manage a common repository for outcomes, content, case studies, and success stories etc.

• Coordinate bi-weekly and QBR reporting on project and marketing progress, highlighting key milestones, risks, and outcomes.

• Prepare and publish bi-weekly SL marketing dashboards, QBR and other reports and maintain and support the calendar for analyst RFI submissions.

Internal Communication & Team Management

• Showcase program outcomes and highlights through internal communications.
• Organize and lead team meetings, set agendas, and ensure effective follow-ups.

Process Excellence & Knowledge Management

• Standardize and document key processes (e.g. for naming conventions, case studies, launches, leadership narratives).
• Build and maintain a content repository with service line tags for easy access.

Digital & Web Optimization: Coordinate webpage directory audits and optimization across service lines, ensuring consistency and tracking inbound leads and MQLs.

Lead Management & Campaign Support: Ensure campaign leads are routed to the correct owners and follow up on progress with marketing leaders.

Budget & Resource Management: Monitor and report on budget usage in collaboration with SL marketing leads.

What you must have to be considered

• 10+ years of experience in marketing operations, project or program management
• Experience with working in agile team structure, ways of working, sprints, kanban boards, tools and processes
• Exceptional leadership, communication, time management and organizational skills (people manager experience not required)
• Expert level MS office knowledge
• Knowledge of change management principles
• Proven ability to work effectively with stakeholders of all levels
• Excellent writing and verbal communications skills
• Bachelor's degree in business or related field (MBA highly preferred)

These will help you succeed

• Marketing strategy and execution experience – especially in digital marketing
• Understanding of IT Services Industry, solutions, business pipeline, marketing services and campaigns

Work model

We believe hybrid work is the way forward as we strive to provide flexibility wherever possible. Based on this role's business requirements, this is a hybrid position requiring 3 days a week in a client or Cognizant office in Noida, UP. Regardless of your working arrangement, we are here to support a healthy work-life balance though our various wellbeing programs.

The working arrangements for this role are accurate as of the date of posting. This may change based on the project you're engaged in, as well as business and client requirements. Rest assured; we will always be clear about role expectations.

We're excited to meet people who share our mission and can make an impact in a variety of ways. Don't hesitate to apply, even if you only meet the minimum requirements listed. Think about your transferable experiences and unique skills that make you stand out as someone who can bring new and exciting things to this role.