Associate Marketing Content Strategist

5 days ago

Bengaluru, Karnataka, India Tracxn Full time ₹ 9,00,000 - ₹ 12,00,000 per year

About the Role:

We are seeking a versatile Associate Marketing Content Strategist to help us build our digital storytelling efforts. This role is perfect for a creative professional who is both a strategic thinker and a hands-on builder. You will be responsible for creating, designing, and managing all public-facing content, from our official website to our social media channels, ensuring a cohesive and engaging brand presence.

Key Responsibilities:

Content Strategy & Creation

  • Develop a comprehensive content strategy that aligns with our brand, business goals, and audience needs.
  • Write and edit high-quality content for our website, public pages, social media, and digital campaigns.
  • Ensure a consistent brand voice and style across all our communication platforms.

Website & Digital Design

  • Take full ownership of our public-facing website pages like the customer and product offering pages
  • Design, build, and maintain these public pages
  • Create a seamless and intuitive user experience, ensuring our pages are visually appealing and easy to navigate.

Creative Assets & Social Media

  • Produce creative assets (e.g., graphics, images, and short videos) for our website and social media channels.
  • Develop and execute social media content strategies to support product launches, talent acquisition, and brand awareness.
  • Monitor social media trends and analyze engagement metrics to optimize performance.

Requirements:

  • Bachelors degree in Marketing, Communications, Business, or a related field.
  • 2-3 years of experience in content strategy, copywriting, or a related role. A portfolio showcasing your content and design work is plus
  • Exceptional writing, editing, and storytelling abilities. You have a strong eye for design and can translate complex ideas into simple, compelling visuals and text.
  • Hands-on experience with at least one no-code website builder. You are comfortable building and managing web pages without a developer.
  • The ability to analyze performance metrics and use data to refine and improve your content strategy.
  • Excellent communication skills and the ability to work effectively with cross-functional teams, including marketing, product, and HR.
  • Ability to take ownership of multiple tasks and work with cross functional teams

What we offer:

  • Fixed work timings - 9 hrs x 5 days. Respect everyone's time. No taking your work home
  • A meritocratic setup. Everyone explains the 'why' behind their decisions. No politics
  • Candid culture. We encourage asking questions over making assumptions
  • Managers willing to invest in your growth. We believe in timely, actionable feedback

Founders:

  • Neha Singh (ex-Sequoia, BCG | MBA - Stanford GSB)
  • Abhishek Goyal (ex-Accel Partners, Amazon | BTech - IIT Kanpur)

About Tracxn:

Tracxn ) is a Bangalore-based product company providing a research and deal-sourcing platform for Venture Capital, Private Equity, Corp Dev, and other professionals working around the startup ecosystem. We are a team of 750+ working professionals serving our customers across the globe.

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