
Senior Technical Lead
24 hours ago
C1X AdTech Pvt Ltd is a fast-growing, product and engineering-driven company building next-generation advertising and marketing technology platforms. Our mission is to empower enterprise clients with the smartest marketing solutions, enabling seamless integration with personalization engines and delivering cross-channel marketing capabilities. We focus on enhancing customer engagement and driving measurable growth in Lifetime Value (LTV).
Our world-class engineering team spans frontend (UI), backend ), and Big Data engineering, working together to deliver scalable, high-performance products for the global digital advertising ecosystem.
Role Overview
As a Senior Technical Lead Developer, you will serve as both a hands-on engineer and team leader (player-coach). You will design and scale backend systems, mentor junior developers, and ensure the delivery of robust, high-performance APIs and services that power our AdTech platforms. This role combines technical depth, architectural decision-making, and team leadership to drive critical business outcomes.
Objectives
- Architect, design, and optimize scalable APIs and backend systems using
- Act as a player-coach – balancing individual contributions with team leadership.
- Ensure system reliability, scalability, and compliance with data privacy/security standards.
- Mentor and guide engineers, fostering best practices in coding, testing, and performance optimization.
Key Responsibilities
- Lead the design, development, and maintenance of large-scale, distributed backend services.
- Collaborate with product and engineering teams to translate business requirements into scalable technical solutions.
- Write clean, maintainable, and high-quality code while reviewing and guiding others' contributions.
- Conduct design discussions, architecture reviews, and code reviews to ensure technical excellence.
- Drive integrations with Google Analytics, third-party APIs, and ad exchanges.
- Champion best practices for performance tuning, monitoring, and fault-tolerant systems.
- Stay updated with emerging trends in , cloud-native development, and AdTech technologies.
- Foster a collaborative, high-performance engineering culture through mentorship and leadership.
Required Skills & Qualifications
- Bachelor's degree in Computer Science, Engineering, or related field (exceptional coding performance on LeetCode/HackerRank may substitute).
- 6–10 years of backend engineering experience with , including at least 2+ years in a lead/mentorship role.
- Expertise in NestJS or frameworks.
- Strong knowledge of JavaScript, TypeScript, data structures, algorithms, and software design principles.
- Deep understanding of RESTful APIs, web protocols, and microservices architecture.
- Hands-on experience with SQL and NoSQL databases.
- Exposure to Kafka, Redis, Elasticsearch.
- Proficiency with Git/version control and collaborative workflows.
- Knowledge of CI/CD pipelines, containerization (Docker/Kubernetes), and DevOps practices.
- Strong communication and problem-solving skills, with the ability to act as a player-coach (individual contributor + team lead).
Preferred Skills & Qualifications
- Experience with AdTech platforms (display, mobile, video advertising).
- Familiarity with customer data platforms, marketing systems, and programmatic advertising ecosystems.
Role Details
- Role: Senior Technical Lead – Developer
- Industry Type: Software Product (AdTech / MarTech)
- Department: Engineering – Backend
- Employment Type: Full Time, Permanent
Role Category: Software Development
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