PPC Specialist
7 hours ago
Job Title:
PPC Specialist - Domestic & Global Marketplaces
Location:
Chennai, India
Experience:
3 years
We're looking for a PPC Specialist with
3 years' experience
managing high-ROI campaigns across Amazon, Flipkart, Myntra, and global marketplaces. You'll optimize ad spends, boost conversions, and work with our creative team to grow brand presence in India and international markets.
Key Responsibilities:
- Plan, execute, and optimize PPC campaigns on
Amazon Europe and Amazon India
. - Conduct keyword research, competitor analysis, and market trend studies to identify growth opportunities.
- Monitor campaign performance, manage budgets, and adjust bids to maximize ROI.
- Develop and implement A/B testing strategies for ad creatives and copy.
- Prepare and present regular reports on campaign performance and insights.
- Manage and optimize ad campaigns on
Flipkart
and other marketplaces (Meesho, Tata 1mg, etc.) as needed. - Collaborate with the product, sales, and content teams to ensure ads align with brand and sales goals.
- Stay up to date with marketplace advertising trends, policies, and best practices.
Key Requirements:
- Minimum
2 years of proven experience
managing PPC campaigns on
Amazon Europe and Amazon India
. - Experience with
Flipkart Ads
or other marketplace PPC platforms is a strong plus. - Strong understanding of marketplace algorithms, bidding strategies, and analytics tools.
- Proficiency in using
Amazon Advertising Console, DSP, and other relevant tools
. - Excellent analytical skills and ability to interpret data to make informed decisions.
- Strong communication and time-management skills.
- Ability to work independently and in a team environment.
- Knowledge of SEO for marketplaces.
- Experience managing PPC campaigns for multiple product categories.
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