Manager - Outreach

3 days ago

New Delhi Patna, India Gus Global Services Full time ₹ 9,00,000 - ₹ 12,00,000 per year

PURPOSE:

The incumbents responsibility is to ensure volume and market share achievement through tactical visibility, relationship management with the key stakeholders, brand outreach within the TG, develop & inspire a competent talent pool and adhere to a strong monitoring and review process to achieve the budgeted number of leads, applications, and fresh admissions.

RESPONSIBILITIES:

  • Key Account Management/ Relationship building with Principals.
  • Approaching Grade, A schools/colleges for student engagement activities
  • Conduct events & activities in A grade institutes and capture leads
  • Provides accurate weekly, monthly, and quarterly forecasts.
  • Data driven approach to plan the bouquet of activities across different accounts and cities, with clearly defined timelines and objective output as a goal. (events, seminars, workshops etc.)
  • Organizes resources basis prioritization matrix built on market attractiveness and opportunity size
  • Analyses data to set up processes and review parameters in a metric driven set-up
  • Reviews control mechanism through weekly periodicity in a clearly defined objective template
  • Co-ordinates with marketing to ensure sales briefcases reach each resource on time
  • Expands the consultant's network and increases output from the existing consultants
  • Expands the school/college network and increases output from the existing school/college accounts
  • Ensures a minimum number of field visits for self on a weekly basis.

The above description is a general statement of required major duties and responsibilities performed on a regular and continuous basis. It does not exclude other duties as assigned.

KEY DELIVERABLES :

  • Enrolment Growth
  • Relationship with A grade schools/colleges
  • Market penetration
  • Brand Building
  • Self-Performer/Driven

NETWORK OF INTERACTION :

EXTERNAL RELATIONS (with whom the position works closely): Schools, Colleges, Consultants, Event Management Vendors.

INTERNAL RELATIONSHIPS(with whom the position works closely): Marketing, CRD, Academic Management, Finance, HR.

MINIMUM REQUIREMENTS: Master's degree in relevant field with at least 4-6years of relevant work experience.

COMPETENCIES :

  • Market Driven - Possesses deep knowledge of local market, community, business and student needs, demographics, industry forces, government and political forces, competition and perceptions regarding image/brand and educational quality
  • Influential - Persuades and influences others without direct reliance on authority; communicates and negotiates effectively.
  • Market Analysis - Has access to and uses data to understand what drives growth in various educational markets; uses data to enable academic leaders to adapt, develop strategies and programs that improve student learning and that align with changing needs.
  • Education Sector Expertise - Possesses a deep understanding of the location's history of education, its institutions, as well as the current political, economic and social conditions and can anticipate trends for the future; Understands Pearl Academy's Education Business model of academia and revenue generation.

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