
Digital Marketing Specialist
21 hours ago
Job Title: Digital Marketing Specialist
Location: Pune
Job Type: Full Time
About the Company
: About Konnect Consultancy Services Pvt. Ltd., a leading provider of international bookkeeping services to US clients, seeks a detail-oriented and experienced Tax Reviewer for our expanding Taxation department. Konnect, established alongside Konnect Technologies, offers a comprehensive suite of international bookkeeping solutions designed specifically for US businesses. We recently expanded our services by incorporating Konnect Books and Taxes Inc. in the US. Position Overview: We are looking for a Digital Marketing Specialist to join our team and help us build and execute digital marketing campaigns. The ideal candidate will have a strong understanding of digital marketing strategies, including SEO, SEM, content marketing, email campaigns, and social media management, to help enhance the company's online presence and generate leads.
Key Responsibilities:
Develop, implement, and manage digital marketing campaigns across various channels including search engines, social media, and email.
Monitor and analyze the performance of campaigns using tools such as Google Analytics, SEMrush, etc. Conduct keyword research and manage SEO activities to improve website visibility.
Oversee social media accounts and create engaging content that aligns with the company's brand.
Manage paid search campaigns (Google Ads, Facebook Ads, etc.) and optimize ad performance.
Create and execute email marketing campaigns to engage with potential and existing customers.
Track and report on website performance, traffic, and lead generation metrics.
Stay up-to-date with the latest trends and best practices in digital marketing.
Qualifications:
Bachelor's degree in Marketing, Communications, Business, or a related field.
Proven experience in digital marketing or a similar role.
Strong knowledge of SEO, SEM, and content marketing strategies.
Proficiency in Google Analytics, social media platforms, email marketing software, and other digital marketing tools.
Ability to analyze data and provide insights to optimize campaigns.
Strong written and verbal communication skills.Creative mindset and attention to detail.
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