Social Media Manager
5 days ago
About the Role:
We are looking for a highly creative and skilled SMM to join our communications and marketing team. The ideal candidate will bring strong visual storytelling capabilities, technical proficiency in photography and videography, and a deep understanding of social media strategy. This role is central to building our brand presence and communicating our mission through engaging, relevant, and original content.
Key Responsibilities
Social Media Strategy & Content Management
- Develop and manage a monthly content calendar aligned with institutional goals, campaigns, and events.
- Collaborate with the videographer and creative team to conceptualize, script, and produce engaging content.
- Create captivating reels, posts, and stories tailored to diverse audiences across platforms (Instagram, Facebook, LinkedIn, YouTube).
- Write compelling copy and ensure brand voice consistency across all channels.
Performance & Analytics
- Monitor and analyze key metrics such as engagement, reach, impressions, and conversions.
- Generate monthly performance reports and suggest actionable improvements.
Advertising & SEO
- Plan, create, and manage Facebook and Instagram ad campaigns, optimizing for reach, engagement, and conversions.
- Conduct keyword research and implement on-page/off-page SEO strategies to improve search visibility.
- Track SEO performance using analytics tools and recommend ongoing optimizations.
Website Management
- Regularly update and maintain the organization's website, ensuring accurate, relevant, and engaging content.
- Coordinate with developers or vendors for technical updates, troubleshooting, and performance optimization.
Job Type: Full-time
Pay: ₹15, ₹28,000.00 per month
Education:
- Diploma (Required)
Language:
- English (Required)
Work Location: In person
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