Content Writer
2 weeks ago
Role & responsibilities
Job Title: Content writer
Role Overview:
Dynamic and politically aware Content writer with strong understanding of Tamil Nadu politics, the
ability to create engaging, narrative-driven content, and the skills to collaborate with producers,
editors, and designers to amplify our message across platforms.
Key Responsibilities:
Research & Strategy
oTrack daily political news, governance updates, and opposition party activities to
identify content opportunities.
oIdeate politically impactful content themes aligned with the organizations
communication strategy.
Content Creation
oWrite compelling social media posts, scripts, and campaign copies (Tamil & English
preferred).
oConceptualize storyboards, campaign ideas, and narrative-driven digital assets.
oCollaborate with video editors, graphic designers, and producers to bring content
ideas to life.
Political Messaging
oCreate content that elevates leaders, counters opposition narratives, and highlights
achievements/governance.
oDevelop trolls, satire, and viral concepts while maintaining political sensitivity.
oDraft hashtags, campaign slogans, and captions that resonate with the audience.
Platform Execution
oAdapt content for multiple formats: reels, shorts, memes, voiceovers, testimonials,
event highlights, and live coverage.
oEnsure consistency in tone, political positioning, and creative quality across
platforms.
Key Skills & Requirements:
Strong political awareness (Tamil Nadu, National, and regional dynamics).
Excellent writing, storytelling, and communication skills.
Ability to work under tight deadlines in a fast-paced political environment.
Familiarity with social media trends, virality factors, and digital campaigning.
Team player able to brainstorm and collaborate with producers, visual editors, designers,
and social media managers.
Preferred Qualifications:
Graduate in Journalism, Political Science, Mass Communication, or related field.
Prior experience in political campaigns, media houses, or digital agencies is highly desirable.
Bilingual proficiency in Tamil and English (writing + speaking).
Preferred candidate profile
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