Digital Marketing Executive

**Common traits that we admire**:

- Enjoy the start-up atmosphere and flexibility with shifting priorities.
- Think big, and bring new ideas to the table, regardless of your rank or title.
- Overriding ambition and proactive nature, combined with the ability to inspire others.
- Are results driven— always. Must be willing to do what it takes to make each project or task a success.
- Quick learner. Must know when to listen and when to take charge.
- Obsessive about quality and customer satisfaction.

Digital Marketing Executive (Fresher)

This is a Work From Office position, however, hybrid working is allowed post probation period completion. Our employees are allowed to work from home for 2 days a week.

**Description**:
Integs Cloud Technologies Pvt. Ltd. is a leading provider of Business Process Automation solutions, helping businesses streamline operations through digital transformation. As a growing IT services company, we are looking for a dynamic Digital Marketing Executive to enhance our online presence and generate leads through digital channels.

**Key Responsibilities**:

- Conduct keyword research to identify valuable terms for website optimization.Plan and execute SEO/SEM strategies to improve website ranking and visibility.
- Monitor and analyze website traffic and user engagement using Google Analytics and other tools.
- Optimize landing pages and user funnels for better lead conversion.
- Collaborate with the design and content team to produce engaging digital content.
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Stay updated with the latest digital marketing trends and best practices.
- Conduct competitor analysis and market research to identify new opportunities.
- Monitor and report on website performance metrics

**Skills**:

- Basic knowledge of Google analytics and Google search console tool.
- Basic knowledge of on-page SEO techniques.
- Hands-on experience in Social Bookmarking submission, Directory submissions, Blog Submission and Article submission.
- Hands-on experience in Blog posting, Guest Posting, Comment posting, and Forum posting.
- Hands-on experience in Business Listing, Profile Link, Article formatting.
- Hands-on experience on slide share, video submission, image submission, link building etc.
- Develop and execute guest blogging campaigns to build backlinks and drive referral traffic.
- Keyword Research Tools (e.g., SEMrush, Ahrefs)
- Knowledge of marketing automation tools (Zoho MarketingHub, HubSpot, etc.).
- Basic knowledge of HTML, CSS, or WordPress for website updates.
- Experience in video marketing and YouTube SEO.

**Key traits**:

- Young and a self-starter person with hunger to learn new things
- Mindset to work in startup environment i.e. to be flexible with the tasks, timings and workload and help eventually streamlines things
- Research & development mindset and keen on trying out new things in order to achieve the Digital Marketing objectives

**Education / Experience**:

- Bachelor’s or master’s degree.
- Well trained on digital marketing tools is a must.
- Industry experience in digital marketing will be an added advantage.
- B2B or ERP software domain experience will be an added advantage.

**What We Offer**:

- Competitive salary and performance-based incentives.
- Opportunity to work in a fast-growing IT services company.
- Professional development and training opportunities.
- A dynamic and collaborative work environment.

**Job Type**: Full-time, Work From Office (Hybrid )