Content Writer
2 days ago
**Content Writer Responsibilities**:
- Conducting in-depth research on industry-related topics in order to develop original content.
- Developing content for blogs, articles, product descriptions, social media, and the company website.
- Assisting the marketing team in developing content for advertising campaigns.
- Proofreading content for errors and inconsistencies.
- Editing and polishing existing content to improve readability.
- Creating compelling headlines and body copy that will capture the attention of the target audience.
**Job Purpose**:
Writing copy for all the platforms like brand ad copies, notifications, in-app messaging,
implementing digital strategy to align with business goals and community building.
**Responsibilities:**
- Looking for a smart, creative and open-minded communications expert who can create the right brand impact and recall, with the power of copy.
- Weave words into high-impact stories that will attract interest and create engagement.
- Convert every touchpoint with prospects into an engaging sales conversation.
- Engage with customers/clients/brand followers/channel partners through interesting copy and content and make them live the brand values and create a Brand Impact.
- As a core team member of the positioning tower within marketing, he/she will play a vital role in ideating and messaging for various initiatives, and positioning the brand through creative and impactful storytelling.
**Key deliverables**:
- Collaborate with the other functional teams within marketing to power branding and outreach across channels - website, social media, events, customer engagements and partner engagements.
- Liaise closely with the Subject Matter Experts, Business Unit Leads and Solution teams within the organization to support them in building impactful external communications.
- Support in developing yearly / half-yearly / quarterly marketing communications strategies.
- Proof check all the copy/content before final release.
**Required Skills & Competencies:**
- Any graduate with 1 - 3 years of experience in Content Writing (fresher’s with good command over English can also apply).
- Demonstrated expertise in content writing and copywriting skills, with strong experience in developing impactful customer insight driven and client-facing communications.
- Should be comfortable writing for digital and social media platforms.
- A dual-minded approach: highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions.
- Should have an eye for detail and experience in using style guides and brand guidelines.
- Excellent research skills.
- Apt at handling multiple communication requirements across the function (Multi-tasking).
**Job Types**: Full-time, Permanent
Pay: ₹15,000.00 - ₹30,000.00 per month
**Experience**:
- Content writing: 1 year (preferred)
- total work: 1 year (preferred)
**Language**:
- Hindi (preferred)
- English (preferred)
Work Location: In person
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