Content Writer

**Writing Articles, Blogs, and Copy**: Developing written content for various platforms like websites, blogs, social media, newsletters, product descriptions, and more.
- **Writing for Different Formats**: Creating content for different types of media such as long-form articles, short-form copy, scripts, e-books, white papers, case studies, and press releases.
- **Adapting Tone and Style**: Ensuring that the content is written in the organization's voice, whether it's formal, casual, conversational, or technical.
- **Topic Research**: Conducting research to gather information, statistics, case studies, and insights that will enrich the content.
- **SEO Research**: Identifying relevant keywords and trends in the industry to create SEO-friendly content that ranks well on search engines.
- **Competitor Analysis**: Monitoring competitors' content strategies to ensure that the organization's content remains relevant and competitive.
- **SEO Writing**: Using search engine optimization techniques to ensure that the content ranks highly on search engines, such as incorporating keywords, meta descriptions, alt text for images, and internal/external linking.
- **Improving Readability**: Ensuring content is well-structured, easy to read, and engaging. This includes proper formatting, use of headings, bullet points, and optimizing the content for mobile devices.
- **Error-Free Content**: Reviewing and editing content to ensure that there are no grammatical errors, spelling mistakes, or inconsistencies.
- **Consistency in Style**: Ensuring that all content adheres to the company’s style guide, including tone, voice, and formatting standards.
- **Content Calendar**: Collaborating with the marketing team to create and maintain a content calendar for consistent content production and publication.
- **Aligning with Brand Strategy**: Ensuring that all content aligns with the brand’s overall marketing and communication strategy.
- **Audience Research**: Understanding the target audience and tailoring content to meet their needs, interests, and pain points.
- **Monitoring Engagement**: Keeping track of content performance, engagement metrics, and user feedback to assess the impact and effectiveness of content.
- **Industry Trends**: Keeping up-to-date with the latest trends in content writing, digital marketing, SEO practices, and the industry in which the organization operates.
- **Content Innovation**: Experimenting with new content formats, technologies, and storytelling techniques to keep the organization’s content fresh and innovative.
- **Updating Old Content**: Regularly reviewing and updating older content to keep it relevant and accurate, particularly in fast-changing industries.
- **Repurposing Content**: Reworking or adapting existing content for different platforms, such as turning a blog post into a video script or infographic.
- **Making Data-Driven Adjustments**: Adjusting content strategies based on performance metrics to optimize for better results.
- **Consistency Across Channels**: Ensuring that all content consistently reflects the organization’s brand values, mission, and messaging across different platforms.
- **Creating Engaging Content**: Writing content that resonates with the target audience and encourages action, whether it’s sharing, commenting, or purchasing.

**Job Types**: Full-time, Permanent

Pay: ₹17,000.00 - ₹20,000.00 per month

**Benefits**:

- Provident Fund

Schedule:

- Day shift

**Experience**:

- Content writing: 1 year (required)
- total work: 1 year (required)

**Language**:

- Hindi (preferred)
- English (preferred)

Work Location: In person