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Digital Marketer
2 weeks ago
A digital marketer is responsible for promoting a brand, product, or service online through various digital channels. Their primary roles and responsibilities include:
1. **Strategy Development**
- Create and implement digital marketing strategies to meet business goals.
- Conduct market research and competitor analysis.
2. **Content Marketing**
- Optimize content for SEO to increase organic traffic.
3. **Search Engine Optimization (SEO)**
- Perform keyword research and implement on-page and off-page SEO strategies.
- Monitor and improve website rankings on search engines.
4. **Search Engine Marketing (SEM) & PPC Campaigns**
- Plan and execute paid ad campaigns on platforms like Google Ads.
- Monitor ad performance and optimize for ROI.
5. **Social Media Management**
- Manage and grow social media accounts on platforms like Instagram, Facebook, LinkedIn, and Twitter.
- Develop and execute social media campaigns.
- Analyze social media metrics and adjust strategies as needed.
7. **Analytics and Reporting**
- Track and analyze performance metrics using tools like Google Analytics.
- Prepare regular reports and provide insights to improve campaign effectiveness.
8. **Collaboration**
- Work closely with content creators, designers, and developers to execute marketing campaigns.
- Coordinate with sales teams to align marketing efforts with business objectives.
9. **Brand Management**
- Maintain brand consistency across all digital platforms.
- Monitor online reputation and handle customer feedback.
10. **Staying Updated**
- Keep up with industry trends, algorithm updates, and new digital tools.
- Experiment with innovative strategies to improve marketing outcomes.
A digital marketer's role may vary depending on the organization's size and needs, but their ultimate goal is to drive online visibility, engagement, and conversions.
**Job Types**: Full-time, Permanent
Pay: ₹25,000.00 - ₹35,000.00 per month
Schedule:
- Day shift
Ability to commute/relocate:
- Sahibzada Ajit Singh Nagar, Punjab: Reliably commute or planning to relocate before starting work (required)
Application Question(s):
- what is your current monthly in-hand salary?
**Education**:
- Bachelor's (preferred)
**Experience**:
- Digital marketing: 1 year (required)
- total work: 1 year (required)
Work Location: In person