3D Graphic Designer

**Role Overview**:
We are hiring a 3D Graphic Designer and Animator who can design, model, texture, light, animate, and render **3D assets and short motion pieces** to be used across **websites, landing pages, social media, ads, and product launch materials**. The role is hands-on and collaborative with **Product, Development, and Marketing**.

**Title**: 3D Graphic Designer & Animator (Mid or Expert level)

**Location**: Hyderabad, India (Onsite)

**Employment**: Full‑time

**Reports to**: Product/Design Lead and Operations Manager

**Experience**: 2 to 3 years in 3D design/animation for digital marketing or product visuals

**Primary Tooling**:Blender** (preferred) or equivalent 3D DCC. See tooling list below.

**Start date**: ASAP / TBD

**Key Responsibilities**
- **3D Asset Creation**:

- Model hard‑surface and simple organic assets for website hero sections, product visuals, and campaigns.
- Clean topology, proper UV unwrapping, and PBR texture workflows. Create normal, roughness, metallic, AO maps as needed.
- Build reusable component libraries: icons, props, scenes, and lighting rigs.
- **Look Development & Rendering**:

- Create shaders, materials, and lighting for stylized or realistic looks.
- Set up renders in Cycles/Eevee (or equivalent), optimize samples, denoising, and compositing passes.
- Deliver high‑quality stills and loops for web and social without exceeding performance budgets.
- **Animation & Motion**:

- Animate cameras, objects, and simple character rigs for short explainer loops, teasers, and micro‑interactions.
- Produce **promotional and teaser videos** for product launches using motion graphics and 3D animation.
- Add light VFX (particles, geometry nodes, simple simulations) when needed.
- **Web‑ready Delivery**:

- Export **GLB/GLTF** for web use when required.
- Prepare video exports with and without alpha (MP4/H.264, WebM, ProRes 4444 for transparency), 24/30/60 fps as briefed.
- Supply layered source files and organized asset folders for developers and editors.
- **Design & Branding**:

- Maintain brand consistency in color, typography, and visual style across platforms.
- Create 3D compositions for **banners, carousels, hero sections, thumbnails, and reels**.
- Support storyboarding and styleframes for campaigns and feature launches.
- **Collaboration & Review**:

- Work with Product Managers to align scope and timelines. Coordinate with Developers for web integration constraints.
- Partner with Marketing on messaging and formats for each channel.
- Participate in QA to ensure the shipped result matches the approved design.

**Scope of Work (What this role will deliver)**
- **Web & Product**:

- 3D hero assets for landing pages, section illustrations, and iconography.
- Cut‑down image sets for responsive breakpoints and retina scaling.
- Optional interactive 3D scenes for web (in partnership with front‑end team) when applicable.
- **Marketing & Social**:

- Stills and short loops for Instagram, LinkedIn, X, YouTube shorts, and ads.
- **Teaser and promo videos** for feature and product launches (10-30 seconds typical).
- Event visuals and key art for campaigns.
- **Design System & Libraries**:

- A structured 3D asset library with naming, versioning, and license notes.
- Light rigs, material presets, and templates for common shot types.
- **Handoff Package per Release**:

- Final renders plus working files (Blender project, textures, caches) and a readme.
- Tech specs: aspect ratios, resolution, duration, frame rate, color space, compression settings.
- Web export notes for dev teams: file sizes, compression, and dependencies.

**Required Skills & Experience**
- 2 to 3 years in 3D design and animation for web or marketing.
- Proficient in **Blender** for modeling, UVs, texturing, lighting, animation, and rendering (Cycles/Eevee).
- Strong understanding of PBR materials and baking workflows.
- Motion graphics skills for short promos and teasers **specifically in Web3 domain** (basic typography and transitions).
- Knowledge of output formats and constraints for web and social media.
- Good sense of composition, visual hierarchy, and color in Web3.
- Strong file organization and version control habits.
- Clear communication and the ability to present rationale behind design choices.

**Nice to have**
- Substance Painter/Designer, Adobe Illustrator/Photoshop, After Effects, Premiere Pro.
- Cinema 4D, Maya, Houdini experience.
- Basic rigging and character animation.
- Experience with **Spline/Three.js/WebGL** or collaborating on interactive 3D for the web.
- Sound design basics and simple edit/audio mix for social videos.
- Experience in **Web3/Fintech/SaaS** visual storytelling.

**Tooling**
- 3D**:Blender** (primary). Optional: C4D, Maya, Houdini.
- Texturing: Substance Painter/Designer, Adobe tools as needed.
- Motion/Editing: After Effects, Premiere Pro, Media Encoder, Lottie (for 2D vectors).
- Collaboration: Figma for layout references, Notion/Jira/Trello for tasks, Google