Digital Marketing Executive

2 days ago

Chennai, India OASYS Cybernetics Pvt Ltd Full time

We are looking for a **Digital Marketing Executive** with 5**+ years experience**.

**Qualifications**
- A minimum of 5 years of experience in digital marketing.
- Strong understanding of digital marketing techniques and best practices.
- Knowledge of SMM, SEO, SEM, and PPC advertising.
- Excellent written and verbal communication skills.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Creative thinking and problem-solving skills.
- Up-to-date with the latest digital marketing trends and technology.

**Responsibilities**
- Optimize website content for search engines (SEO) to improve organic search rankings.
- Plan and manage search engine marketing (SEM) campaigns using Google Ads.
- Manage and grow the company's social media presence across platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
- Develop and execute social media campaigns, including paid advertising.
- Monitor and analyze key performance indicators (KPIs) to track the success of digital marketing efforts.
- Prepare regular reports with actionable insights and recommendations.
- Manage and optimize pay-per-click (PPC) advertising campaigns on platforms like Google Ads and social media ads.
- Allocate budgets effectively to maximize ROI.
- Work on improving website and landing page conversion rates to maximize lead generation and sales.We are looking for a **Digital Marketing Executive** with **2+ years experience**.

**Qualifications**
- A minimum of 2 years of experience in digital marketing.
- Strong understanding of digital marketing techniques and best practices.
- Knowledge of SMM, SEO, SEM, and PPC advertising.
- Excellent written and verbal communication skills.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Creative thinking and problem-solving skills.
- Up-to-date with the latest digital marketing trends and technology.

**Responsibilities**
- Optimize website content for search engines (SEO) to improve organic search rankings.
- Plan and manage search engine marketing (SEM) campaigns using Google Ads.
- Manage and grow the company's social media presence across platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
- Develop and execute social media campaigns, including paid advertising.
- Monitor and analyze key performance indicators (KPIs) to track the success of digital marketing efforts.
- Prepare regular reports with actionable insights and recommendations.
- Manage and optimize pay-per-click (PPC) advertising campaigns on platforms like Google Ads and social media ads.
- Allocate budgets effectively to maximize ROI.
- Work on improving website and landing page conversion rates to maximize lead generation and sales.

**Salary**: ₹300,000.00 - ₹600,000.00 per year

Schedule:

- Day shift

Ability to commute/relocate:

- Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- Digital marketing: 4 years (preferred)

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