Digital Marketing Officer
7 days ago
**Digital Marketing Officer**
Mahmood and Sons based in Dubai, UAE, a dynamic FMCG company, seeks a proactive and results-driven Digital Marketing Officer to enhance brand visibility, engage our target audience, and drive measurable growth through multi-channel digital campaigns.
Location: Dubai (Remote)
Employment Type: Full-time
**Salary**: ₹35,000 - ₹50,000 per month (commensurate with experience)
**Responsibilities**:
- Manage and optimize campaigns to improve ROI, CPC/CPA, and conversion rates.
- Assist with content planning and creation of copy, visuals, and multimedia aligned with brand voice.
- Manage social media: create content calendars, engage with the community, and analyze performance.
- Monitor KPIs, generate reports, and derive insights to optimize campaigns.
- Ensure brand consistency across all digital touchpoints.
- Collaborate with sales, design, product, and brand teams to align marketing efforts with business goals.
- Stay updated on digital marketing trends, tools, and best practices.
**Qualifications**:
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- 1-3 years of digital marketing experience; fresh graduates with strong internships or project work may be considered.
- Proficiency in Google Ads, Facebook/Meta Ads, LinkedIn Ads, and other paid channels.
- Strong knowledge of SEO and content marketing.
- Experience with social media management tools (e.g., Hootsuite, Buffer) and analytics (Google Analytics, GA4).
- Data-driven mindset with ability to analyze metrics and optimize campaigns.
- Copywriting and content creation abilities; basic design sense (experience with Canva or Adobe Suite a plus).
- Excellent communication, time management, and teamwork skills.
Pay: ₹35,000.00 - ₹50,000.00 per month
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