Digital Marketer
1 week ago
**Position: Digital Marketer**
- **Location**: Mohali
- **Experience**:5+ years
- **Salary**: Good hike on current salary
**Responsibilities**:
- Plan and execute all digital marketing, including SEO/SEM, PPC, marketing database,
- Design, build and maintain our social media presence.
- Measure and report performance of all digital marketing campaigns, and assess
against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the
insights.
- Brainstorm new and creative growth strategies.
- Plan, execute and measure experiments and conversion tests.
- Collaborate with internal teams to create landing pages and optimize the user
experience.
- Utilize the strong analytical ability to evaluate end-to-end customer experience
across multiple channels and customer touchpoints.
- Instrument conversion points and optimizes user funnels.
- Collaborate with agencies and other vendor partners.
- Evaluate emerging technologies. Provide thought leadership and perspective for
adoption where appropriate.
**Requirements**:
- Proven working experience in digital marketing of at least 4 years.
- Excellent written and verbal communication skills
- Demonstrable experience leading and managing SEO/SEM/PPC, marketing database,
- Highly creative with experience in identifying target audiences and devising digital
campaigns that engage, inform and motivate.
- Solid knowledge of website analytics & tracking tools (e.g., Google Analytics,
Semrushs, Ahrefs, Google Search Console, GTM, Data layers, NetInsight, WebTrends).
- Working knowledge of ad serving tools.
- Strong Knowledge of Performance Marketing.
- Experience in setting up and optimizing Google Adwords campaigns & Merchant
centre.
- Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing and
measurement.
**Job Types**: Full-time, Permanent
**Salary**: ₹80,000.00 per month
Schedule:
- Day shift
- Fixed shift
- Morning shift
**Education**:
- Bachelor's (preferred)
**Experience**:
- Digital marketing: 6 years (preferred)
- total work: 6 years (preferred)
Work Location: In person
**Speak with the employer**
+91
7009347680
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