Marketing Admin
3 days ago
**Location**: Villupuram
**Industry**: Fast Moving Consumer Goods (FMCG) - Detergents & Soaps
**Salary**: ₹35,000 per month + Travel Allowance (TA) & Daily Allowance (DA) for field visits
**Field Visits**: one week / Month
**Age**: Above 40
**Gender** : Male
**Job Summary**
**Key Responsibilities**
- Develop and implement effective **marketing and brand strategies** for detergent and soap products
- Conduct **field visits (1 week/month)** to monitor market trends, meet distributors/retailers, and gather feedback
- Manage and expand the **dealer and distribution network** across targeted regions
- Plan and execute **promotional campaigns**, product demos, and marketing events
- Monitor **sales performance**, analyze market data, and identify growth opportunities
- Collaborate with the production and sales team to align demand planning and product delivery
- Create and manage content for marketing collaterals (print, digital, social media)
- Ensure **brand visibility** at retail outlets and improve shelf presence
- Provide monthly reports and recommendations to management for strategy improvement
- Monitor competitor activities and suggest actionable insights
**Required Skills & Qualifications**
- Bachelor’s degree in Marketing, Business Administration, or related field
- Minimum **2-3 years** of experience in FMCG marketing (preferably in detergent/soap sector)
- Strong understanding of **rural and semi-urban market dynamics**:
- Excellent communication, negotiation, and interpersonal skills
- Willingness to travel for **monthly field visits (with TA/DA provided)**:
- Proficiency in Tamil and basic English; knowledge of local geography preferred
**Benefits**
- Fixed Salary: ₹35,000 per month
- TA/DA for field visits
- PF will be provided
- Accommodation will be provided for whole family
Pay: Up to ₹35,000.00 per month
Ability to commute/relocate:
- Villupuram, Tamil Nadu: Reliably commute or planning to relocate before starting work (preferred)
**Education**:
- Bachelor's (preferred)
Willingness to travel:
- 25% (required)
Work Location: In person
Pay: ₹35,000.00 per month
Ability to commute/relocate:
- Villupuram, Tamil Nadu: Reliably commute or planning to relocate before starting work (preferred)
**Education**:
- Bachelor's (required)
Willingness to travel:
- 25% (preferred)
Work Location: In person
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