Social Media Marketing Executive

2 days ago


Kochi, India Sensations Solutions Full time

Job Highlights
- Experience including but not limited to Facebook,Instagram,Twitter,YouTube,Wikipedia,LinkedIn and more
- Good technical understanding and should be able to pick up new tools quickly is a plus
- Ability to blog about social media on the Atomic website based on research,experience,and relevant social media news
- Experience: 1+ Years

Job description

We are looking for an ambitious and proven Social Media Marketing Specialist with 1+ years of experience & in-depth knowledge of digital marketing platforms.

1.Relevant hands on experience in digital marketing Social Media Marketing (1+ Years).
2. Developing and implementing marketing plan/strategies for company's social media sites focusing on Facebook, Twitter, Instagram, Pinterest, YouTube and LinkedIn.
3. Evaluating the success of marketing efforts and tweaking it as needed.
4. Create budgets for social media activities.
5. Plan social media campaigns.
6. Create engaging and professional visuals/content optimized for platform used and intended audience.
7. Blogging, creating social media profiles, managing regular posts and responding to followers.
8. Generate inbound leads, gain followers, and create a positive image for the company.
9. Knowing what type of content works best on what platform, optimizing content accordingly, as well as understanding the different nuances of each platform.
10. Form key relationships with influencers across the social media platforms.
11. Work to create a social media strategy that collaborates with marketing, PR and advertising campaigns, research top influencers, competitors, and trends in industries.
12. Stay current with social media trends and tools which includes attending networking and educational events, reading blogs, and listening to podcasts.
13. Monitor SEO and web traffic metrics.
14. Analyze and report social media actions and campaigns on a weekly/monthly basis for successes and new opportunities.
15. Compile reports for management showing results (ROI).
16. Manage and facilitate social media communities by responding to social media posts and developing discussions. ( Should have experience in working with USA clients )
17. Perform research on current benchmark trends and audience preferences.
18. Develop benchmark metrics to measure the results of social media programs.
19. Monitor trends, activities of main competitors in social media.
20. Monitor social space for brand and related topics and conversations.
22. Assisting the Team with regular training and development related to Social media domain.
23. Measure, Analyze and align the performance of the team members as per the standards.
24. Impart knowledge and latest trends related to Social media and other Digital Marketing aspects.

Qualifications and Experience:
1. Proven work experience as a Social Media Specialist(1+ years)
2. Experience including but not limited to Facebook, Instagram, Twitter, YouTube, Wikipedia, LinkedInand more.
3. Strong understanding of user-generated content management, content marketing and reputation management.
4. Ability to blog about social media on the Atomic website based on research, experience, and relevant social media news.
5. Excellent copywriting skills.
6. Ability to deliver creative content (text, image and video).

7. Solid knowledge of SEO, keyword research and Google Analytics is a plus.
8. Good technical understanding and should be able to pick up new tools quickly is a plus.
9. Knowledge of online marketing channels.
10. Familiarity with web design.
11. A great mix of creative and analytical thinking.
12. Knowledge of social media analytics software.
13. Working knowledge of social media paid advertising campaigns and tools.
14. Ability to work independently and in a team environment.
15. Exceptional time management skills.
16. The ability to flourish with mínimal guidance, be proactive and to handle uncertainty, ambiguity and the challenge of quickly evolving goals.

Schedule:

- Day shift

Ability to commute/relocate:

- Kochi - 682021, Kerala: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- total work: 1 year (preferred)



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