SEO Executive

4 days ago

Salt Lake Kolkata West Bengal, India The Pephouse Full time

**Job Overview**

**Key Responsibilities**
- **On-Page SEO**:

- Optimize website content, meta tags, headings, and URL structures for target keywords.
- Conduct regular website audits to identify and fix technical SEO issues.
- Collaborate with content teams to ensure SEO best practices are implemented.
- **Off-Page SEO**:

- Develop and execute link-building strategies to improve domain authority.
- Research and identify high-quality backlink opportunities.
- Monitor and report on backlink profile health.
- **Keyword Research & Analysis**:

- Perform comprehensive keyword research to identify trends and opportunities.
- Optimize existing content and suggest new content based on keyword analysis.
- Use tools like Google Keyword Planner, Ahrefs, SEMrush, or Moz.
- **Performance Tracking & Reporting**:

- Monitor website traffic, rankings, and conversions using tools like Google Analytics and Google Search Console.
- Prepare and present SEO performance reports regularly.
- Identify trends and insights to improve strategies.
- **Competitor Analysis**:

- Analyze competitor websites to identify gaps and opportunities.
- Stay updated on industry trends, algorithm changes, and best practices.
- **Technical SEO**:

- Work with web developers to ensure SEO-friendly site architecture and page speed optimization.
- Implement schema markup, XML sitemaps, and robots.txt updates as needed.

**Qualifications & Skills**
- **Experience**: 0-1 years of proven experience in SEO or digital marketing.

**Technical Skills**:

- Proficiency in SEO tools such as Ahrefs, SEMrush, Moz, Screaming Frog, or equivalent.
- Understanding HTML, CSS, and basic website coding (a plus).
- Familiarity with Content Management Systems (CMS) like WordPress.
- **Soft Skills**:

- Strong analytical and problem-solving skills.
- Excellent communication and collaboration abilities.
- Attention to detail and ability to manage multiple projects simultaneously.

**Why Join Us?**
- Opportunity to work with a dynamic and innovative team.
- Professional development and learning opportunities.
- Competitive salary and benefits package.

**Application Process**:
Would you like this tailored for a specific industry or organization?

**Job Types**: Full-time, Permanent

Pay: ₹9,127.38 - ₹20,137.97 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 1 year (preferred)
- PPC Campaign Management: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: In person

Application Deadline: 17/12/2024

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