Copywriter

5 days ago


Salt Lake Kolkata West Bengal, India The Pephouse Full time

**About the Role**:
We are seeking a talented and creative Copywriter to join our team. As a Copywriter, you will craft compelling and engaging content that aligns with our brand voice and resonates with our target audience. Your role is pivotal in driving marketing campaigns, enhancing customer engagement, and ensuring our messaging stands out in a competitive market.

**Key Responsibilities**:

- Collaborate with marketing, design, and product teams to ensure content consistency and alignment with brand guidelines.
- Develop content that drives traffic, generates leads, and boosts brand visibility.
- Edit and proofread copy to ensure accuracy, grammar, and adherence to style guidelines.
- Conduct research to understand the target audience, competitors, and market trends.
- Generate ideas for campaigns, slogans, and taglines that effectively communicate the brand message.
- Optimize content for SEO and digital performance.
- Maintain a content calendar and meet deadlines for multiple projects simultaneously.

**Qualifications**:

- Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.
- Proven experience as a copywriter or in a similar role.
- Exceptional writing, editing, and proofreading skills.
- Strong understanding of marketing principles and audience targeting.
- Ability to create engaging and persuasive content across multiple platforms.
- Familiarity with SEO best practices and digital marketing tools.
- Creative mindset and attention to detail.
- Strong time-management and organizational skills.

**Preferred Skills**:

- Experience in creating content for specific industries or niches.
- Proficiency in content management systems (CMS) and analytics tools.
- Knowledge of graphic design or video editing is a plus.

**What We Offer**:

- A dynamic and collaborative work environment.
- Opportunities for professional growth and development.
- Competitive salary and benefits package.
- Creative freedom to express your ideas and bring them to life.

**Job Types**: Full-time, Permanent

Pay: ₹10,000.00 - ₹20,000.00 per month

Schedule:

- Day shift

**Experience**:

- total work: 1 year (preferred)

Work Location: In person


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