Digital Marketing Executive + Graphic Designer

2 weeks ago

Bhugaon Pune Maharashtra, India Zemote Full time

Date Posted: 03 Sep, 2021
- Job title:
Digital Marketing Executive + Graphic Designer
- Department:
Research & Development
- Experience:
6 months to 1-year
- Job Location:
Bhugaon (Pune)

We are looking for a Digital marketing executive plus Graphic Designer to join our growing Digital department. Within this role, you will have the opportunity to work within a fast-paced, creative, and fun working environment You will also be provided the opportunity to develop your career and progress within the company as well as the opportunity to make a major impact on a fast-growing business.

**Responsibilities**:

- Plan and implement digital marketing activities across a range of channels. Focus on cross-platform digital advertising, e-marketing & Website Development.
- Create relevant creatives and infographics required for marketing
- Create Designs as per business requirements
- Contribute and then oversee the social media strategy for Zemote, including the development and management of engaging content, which will be evidenced in the weekly & monthly reporting of all activity.
- Improve the usability, design, content, and conversion of the brand & corporate websites.
- Coordinate and take responsibility for planning and budgetary control of all digital marketing activity.
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs). Including financial reporting of campaign spend against budgets.
- Identify trends and insights, optimizing campaign spend and performance based on the insights
- Strong knowledge of Google Analytics and other analytical tools, identifying key metrics and using these to inform future campaign strategy
- Undertake competitor and market analysis to gather opportunities and inform strategic direction
- Manage and optimize social advertising across multiple platforms whilst keeping a close eye on budgets

**Requirements**:

- At least 6 months to 1-year experience in a similar role within a fast-paced industry, preferably advertising
- Demonstrable previous experience in creating and executing social media marketing campaigns and online PR
- 1 year of experience in Graphic Designing
- Hands on experience with graphic designing tools - Photoshop, illustrator, CorelDRAW, etc
- Superb understanding of organic search and the wider digital environment
- Problem-solving skills, including the ability to manage conflicting work demands
- Demonstrable attention to detail

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