PPC Executive
3 days ago
**Key Responsibilities**:
- **Plan and execute PPC campaigns** on Google Ads, Bing Ads, and social media (Facebook, Instagram, LinkedIn, etc.).
- Conduct keyword research and selection for PPC campaigns to drive traffic and conversions.
- Optimize bids and ad copy for maximum ROI and conversion.
- **Monitor daily performance metrics** to understand effectiveness of campaigns and make data-driven decisions.
- Create and manage A/B tests for ad copy, landing pages, and audience targeting.
- Collaborate with the creative and content teams to design compelling ads and landing pages.
- Manage and analyze campaign budgets, ensuring campaigns stay within budget and generate expected results.
- Generate weekly and monthly reporting for all major metrics, goals, and KPIs.
- **Stay up-to-date with PPC industry trends** and best practices.
**Key Skills & Qualifications**:
- Bachelor’s degree in Marketing, Business, or related field.
- Proven experience in managing PPC campaigns across Google Ads, Bing Ads, and social media.
- Strong knowledge of various PPC platforms and analytical tools like Google Analytics, Google Tag Manager, and others.
- **Proficiency in keyword research tools** (e.g., Google Keyword Planner, SEMrush).
- Experience with A/B and multivariate experiments.
- Excellent analytical skills to monitor and improve campaign performance.
- Strong communication and collaboration skills to work with different teams.
**What We Offer**:
- Competitive salary based on experience.
- Opportunities for professional growth and development.
- Collaborative and dynamic work environment.
Pay: ₹18,000.00 - ₹30,000.00 per month
Schedule:
- Day shift
Ability to commute/relocate:
- Udaipur, Rajasthan: Reliably commute or planning to relocate before starting work (preferred)
**Experience**:
- total work: 1 year (required)
**Location**:
- Udaipur, Rajasthan (preferred)
Work Location: In person
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