Social Media Executive
1 week ago
**Key Responsibilities**:
- **Strategy & Planning**:
- Develop and implement comprehensive social media strategies aligned with brand goals.
- Create monthly content calendars and campaign plans.
- **Content Creation & Publishing**:
- Design or coordinate visual and written content for posts, reels, stories, and ads.
- Ensure consistency in brand voice, tone, and aesthetics across all platforms.
- **Platform Management**:
- Manage day-to-day activity across platforms like Instagram, Facebook, LinkedIn, Twitter, YouTube, etc.
- Schedule and publish content using tools like Meta Business Suite, Buffer, or Hootsuite.
- **Community Engagement**:
- Monitor, respond, and engage with followers, comments, and DMs promptly.
- Build a loyal online community and handle feedback positively.
- **Analytics & Reporting**:
- Track performance metrics (reach, engagement, follower growth, conversions).
- Prepare weekly/monthly reports with actionable insights.
- **Collaboration**:
- Coordinate with graphic designers, content writers, and sales/marketing teams.
- Work with influencers and partners for brand collaborations or campaigns.
- **Ad Campaigns**:
- Plan and run paid ad campaigns on Meta (Facebook/Instagram), Google, and YouTube.
- Optimize ad spend based on performance data.
- **Trend Monitoring**:
- Stay updated on industry trends, platform updates, and viral content formats.
- Use trending topics to keep the brand relevant and engaging.
- **Crisis Management**:
- Handle social media crises, negative comments, or PR issues with professionalism and strategy.
**Job Types**: Full-time, Part-time, Internship, Contractual / Temporary, Freelance
Contract length: 3 months
Pay: ₹15,000.00 - ₹20,000.00 per month
Schedule:
- Day shift
- Monday to Friday
Work Location: In person
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