Content Strategist

4 days ago

Mumbai Maharashtra, India PARASHAR HOSPITALITY SOLUTIONS Full time

**★ Company's overview**:

- The company is a fast-growing platform founded by a leading fashion entrepreneur, dedicated to empowering fashion professionals, startups, and creators. Through masterclasses, mentorship, and a thriving digital community, we help fashion preneur's scale their businesses and build powerful brand identities. A core focus of the company is enhancing the personal brand of our _**Founder/CEO**_, a recognized voice in the fashion business space.

**★ Role Summary**:

- We are seeking a _**creative and driven Content Strategist**_ to lead the digital presence and personal brand growth of our _**Founder/CEO**_. This role combines storytelling, visual content planning, content repurposing, scripting, and real-time shoot execution. It is perfect for someone who thrives in a fast-paced, creative environment and understands the power of authentic content.

**★ Key Responsibilities**:

- **↬ Instagram Management**_
- Oversee the Founder/CEO’s official Instagram account - including content planning, scheduling, publishing, and engagement.
- **↬ Content Re-purposing**:_
- Revisit and transform previously published content (reels, videos, IGTVs) into fresh, engaging formats such as carousels, stories, and shorts.
- **↬ Research & Trend Analysis (Major Focus)**:_
- Stay up to date with platform trends, industry developments, and content strategies that can enhance reach and positioning.
- **↬ Script Formation (Major Focus)**_
- Write compelling, on-brand scripts for short-form videos, thought-leadership content, interviews, and personal storytelling.
- **↬ Raw, Real-Time Shoot Coordination**:_
- Plan and execute _**on-the-go, real-time shoots**_ of the Founder/CEO — capturing spontaneous moments, authentic voice, and behind-the-scenes stories.

**↬ Video Editing Coordination**:

- Liaise with editors to ensure timely delivery of high-quality, brand-aligned video content.
- **↬ Content Calendar & Marketing**:_
- Design and manage a consistent monthly content calendar that aligns with personal branding and business goals.
- **↬ Performance Analysis**:_
- Track content engagement and make data-backed decisions to refine strategy and grow digital impact.
- **★ Requirements**:_
- Bachelor's degree in Mass Communication, Digital Media, Fashion Marketing, or related field.
- 1-3 years of experience in content strategy, digital storytelling, or influencer/personal brand management.
- Excellent skills in content research, scripting, and narrative building.
- Familiarity with Instagram reels, captions, and engagement strategies.
- Basic video shooting & editing coordination experience.
- Highly organized, resourceful, and able to work in a dynamic and fast-paced environment.
- **★ Preferred Skills**:_
- Canva, CapCut, InShot, or similar reel editing tools
- Instagram Insights, Meta Business Suite
- Understanding of fashion, lifestyle, or entrepreneurial branding is a strong advantage.

**★ Work Location**:

- **Vikhroli**, Mumbai - On-site (working closely with the Founder/CEO)

**★ Salary**:

- 8LPA - 10.5 LPA (Based on experience and skill set)
- (Performance-based incentives may apply)
- **❧ Excited to shape the voice of a powerful fashion brand☙**_

✤This is your chance to bring ideas to life, tell impact stories, and grow with a vision-led team.

Pay: ₹700,000.00 - ₹1,050,000.00 per year

**Benefits**:

- Flexible schedule

**Experience**:

- Content strategy: 5 years (required)

Work Location: In person

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