SEO Executive

Company Overview

Job Title: SEO Executive
Location: Karol Bagh, New Delhi
Department: Digital Marketing
Employment Type: Full Time, Permanent
Industry Type: Edtech
Job Category: SEO Executive

Job Overview:
We are looking for a motivated and skilled SEO Executive to join our Digital Marketing team at 99Notes. As an SEO Executive, you will be responsible for optimizing our website and content to improve search engine visibility, drive organic traffic, and enhance our online presence. You will play a critical role in increasing our rankings across major search engines through a combination of technical expertise, keyword research, and content optimization.

Key Responsibilities:
Keyword Research: Conduct comprehensive keyword research to identify high-volume, relevant search terms that will drive targeted traffic to the website.

On-Page SEO: Optimize website content, meta tags, URLs, headers, and images for better search engine ranking.

Off-Page SEO: Build and execute strategies to develop high-quality backlinks through guest blogging, outreach, and social media engagement.

Content Optimization: Collaborate with the content team to ensure SEO best practices are applied to all content, including blog posts, landing pages, and articles.

SEO Audits: Perform regular site audits to identify issues and opportunities to improve SEO performance such as technical SEO, content gaps, etc.

Competitor Analysis: Track and analyze competitor SEO strategies, identifying new trends and opportunities to improve our own approach.

Analytics & Reporting: Use tools like Google Analytics, SEMrush, or Ahrefs to track and report SEO performance and provide actionable insights to optimize campaigns.

Algorithm Updates: Stay up to date with the latest SEO trends and algorithm changes to ensure our strategies remain effective.

Local SEO (if applicable): Implement strategies to optimize for local search and enhance visibility in specific regions for relevant services.

**Requirements**:
Proven experience as an SEO Executive or in a similar digital marketing role.
Strong understanding of search engine algorithms, ranking factors, and SEO best practices.
Experience with SEO tools like Google Analytics, SEMrush, Moz, Ahrefs, or Google Search Console.
Basic knowledge of HTML, CSS, and website analytics tools.
Excellent written and verbal communication skills.
Analytical mindset with the ability to interpret data and implement SEO strategies effectively.
Ability to work both independently and as part of a collaborative team.

Preferred Qualifications:
Experience in local SEO and managing Google My Business listings.
Knowledge of technical SEO, including site speed optimization, mobile optimization, and fixing crawl errors.
Familiarity with paid search campaigns (PPC) and integration with SEO strategies.
Certifications in SEO tools or digital marketing (Google Analytics, Google Ads, SEMrush, etc.).

Key Skills:
Keyword Research
Data Analysis
Technical SEO
Content Optimization
Link Building
Competitor Analysis
Google Analytics
Reporting and Strategy Development

Qualification:
Bachelor's degree in Marketing, Communications, IT, or a related field.
Certifications in Google Analytics, Google Ads, or SEO-related courses are a plus.
Proven work experience in SEO or a similar digital marketing role.
Role: SEO Executive
Department: Digital Marketing
Employment Type: Full Time, PermanentIndustry
- Education

Employment Type

Full-time

Pay: ₹15,000.00 - ₹20,000.00 per month

Schedule:

- Day shift

Work Location: In person