
Assistant - Digital Marketing & SEO
7 days ago
**Experience**
- 0-2 years, Fresher's can also apply**Location**
- Noida**Qualifications**
- Bachelor's Degree**Number of Positions**
- 1**Employment type**
- Full Time, 5 Days WorkingWe are looking for SEO/SEM expert to manage all our search engine optimization and digital marketing activities. The resource will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. The resource will also manage all SEM campaigns on Google, Yahoo, Bing etc. in order to maximize ROI.
**Responsibilities**:
- Planning and executing SEO/SEM, social media and display advertising campaign.
- Designing, building and maintaining our social media presence.
- Active involvement in SEO efforts (keywords, image optimization, Meta description etc.)
- Identifying target audiences and devising digital campaigns which engage and inform.
- Support in launching optimized online adverts to increase company and brand awareness.
- Brainstorming new and creative growth strategies through digital marketing.
- Acquire insights in online marketing trends and keep strategies up to date.
- Measure performance of digital marketing efforts using variety of web analytical tools.
- Report regularly on performance engagement across multiple social media platforms.
- Assist with general day to day administrative tasks.
- Track, report, and analyze website analytics and PPC initiatives & campaigns
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
Requirements & Skills
- Bachelor's Degree
- Good understanding of digital marketing concepts and best practices.
- Knowledge of web analytical tools.
- Knowledge of SEO (both on page & off page), SEM and SMM.
- Certification in digital marketing is mandatory.
- Up-to-date with the latest trends and best practices in SEO and SEM
- In-depth experience with website analytics tools
- Proven SEM experience managing PPC campaigns across different platforms (Google, facebook)
- Good understanding of google keyword planner tools
- Planning and executing SEO/SEM, social media and display advertising campaign.
- Active involvement in SEO efforts (keywords, image optimization, Meta description etc.)
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