Performance Marketing Expert

5 days ago

Bengaluru, India Eridium Digital Pvt Ltd Full time

We are looking for a Performance Marketing Expert to run PPC campaigns and monitor paid search budgets. You should be well-versed in the principles of Search Engine Marketing (SEM) and Social Media Marketing (SMM). You Should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment(ROI.)

**Responsibilities : -**
- End-to-End Responsibility of multiple Campaigns
- Addressing team in day-to-day activities
- Participate in forming effective performance marketing strategies.
- Launch and optimize various PPC campaigns.
- Oversee accounts on the search and social media platforms (e.g. Google Ads, Bing, LinkedIn, Facebook).
- Be involved in keyword selection and audience targeting.
- Monitor budget and adjust bids to gain better ROI.
- Track KPIs to assess performance and pinpoint issues.
- Produce reports for management (e.g. dashboards).
- Write attractive and concise copy for adverts.
- Suggest and develop new campaigns across multiple channels.
- Find ways to reduce the risk of click fraud.
- Keep up with PPC and SEM trends.

**Requirements: -**
- Minimum 2 years of experience as a PPC Specialist.
- Experience in data analysis and reporting.
- Knowledge of SMM and digital marketing concepts.
- Familiarity with multiple platforms (e.g. Ads, Bing, LinkedIn, Facebook) is preferred.
- Working knowledge of analytics tools.
- Proficient in MS Office (particularly Excel).
- Good communication skills.
- Analytical thinking with strong math skills.
- Google Ads certification is a plus.

**Experience: 2-4Yrs**

**Budget: Upto 5 Lacs**

**Salary**: ₹203,459.93 - ₹450,000.00 per year

**Benefits**:

- Health insurance
- Paid sick time
- Provident Fund

Schedule:

- Day shift
- Monday to Friday

Ability to commute/relocate:

- Bengaluru, Bengaluru - 560102, Karnataka: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- What is your notice period? (Please mention it in days)
- What is your current CTC?
- What is your expected CTC?

**Experience**:

- total work: 2 years (required)

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