Marketing Execuive

Designation **:Marketing Executive** No. of vacancy : 1

Experience : 2-3 years

Age Limit : Up to 25 years.

Gender : Male/Female

Job Location : Chennai, ECR, Neelangarai.

Gross Salary : 20K to 25K

Reports To : Managing Director

**Job Summary**:
A Marketing Executive is responsible for overseeing and executing marketing campaigns and strategies for a business or organization. Their role typically includes a mix of strategy, content creation, analytics, and digital advertising.

Marketing Executives work closely with other teams like sales, design, and product development to align marketing efforts.

**1. Data Analysis**:

- Analyze sales data to identify key performance indicators (KPIs), trends, and patterns.
- Prepare ad-hoc reports and presentations for management based on specific needs.
- Evaluate sales effectiveness and propose solutions to optimize sales processes.

**2. Forecasting & Budgeting**:

- Assist in creating sales forecasts and budgets based on historical data and market trends.
- Collaborate with the sales team to adjust forecasts and budgets as needed.

**3. Sales Tools and Systems Management**:

- Ensure data accuracy within sales systems and assist with the integration of new tools and technologies.
- Analytics & Reporting - Using tools like Google Analytics, SEMrush, or others to track campaign performance, analyze data, and make informed decisions

**4. Market Research**:

- Conduct competitive analysis and track market conditions to support strategic decision-making.
- Provide insights into competitor sales strategies and market shifts.

**5. Collaboration with Sales Team**:

- Work closely with the sales team to understand sales challenges and provide analytical support.
- Assist in the development and implementation of sales strategies to enhance performance.

**6. Process Improvement**:

- Identify and recommend areas for process improvement within the sales function.
- Contribute to the automation of reporting and analysis processes.

**7. Content Creation & Management**:

- Manage digital marketing: work with 3rd party for effective digital marketing including,

a) Search engine optimization (SEO)

b) Social media marketing

c) Paid advertising

Work Location: In person