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Content Writer

2 weeks ago

Kerala, India Staffspectrum Full time

Full Time

1 to 3 Year

You will be responsible for creating, improving, and maintaining content to achieve our business goals, sharing content to raise brand awareness, and monitoring web traffic and metrics to identify best practices. and should be able to oversee all marketing content initiatives to ensure customer engagement, brand consistency, and a positive customer experience.

**Resbonsibilities**:

- Develop content strategy aligned with short-term and long-term marketing targets.
- Collaborate with marketing and design teams to plan and develop site content, style, and layout.
- Create and publish engaging content.
- Liaise with content writers to ensure brand consistency.
- Optimize content according to SEO.
- Use content management systems to analyze website traffic and users engagement

**Required Knowledge, Skill and Abilities**:

- Proven work experience as a Content writer.
- Hands-on experience with MS Office and WordPress.
- Basic technical knowledge of web publishing.
- Knowledge of SEO and web traffic metrics.
- Excellent writing skills in English.
- Good organizational and time-management skills.