Marketing Executive

2 weeks ago


Mumbai, India Oxstern Wearables Technologies Private Limited Full time

As a marketing executive, your role is to contribute to the development and implementation of marketing strategies to promote a product, service, or brand. Your responsibilities may vary depending on the organization, industry, and level of seniority, but here are some common roles and responsibilities associated with the position:
Developing Marketing Strategies: Collaborate with the marketing team to create comprehensive marketing plans aligned with the company's goals and objectives. Conduct market research, analyze customer insights, and identify target markets to inform strategic decision-making.

Brand Management: Maintain brand consistency and integrity by overseeing brand guidelines and messaging. Monitor and protect the company's brand reputation, ensuring that all marketing communications align with the brand's values and positioning.

Market Analysis: Stay updated on industry trends, competitors, and market conditions. Conduct regular market analysis to identify opportunities and potential threats. Use data and analytics to measure campaign effectiveness and make data-driven recommendations for improvement.

Content Development: Create and edit marketing content, including website copy, blog posts, social media updates, case studies, white papers, and sales collateral. Ensure that content is engaging, relevant, and tailored to the target audience.

Relationship Management: Cultivate and maintain relationships with clients, vendors, partners, and other stakeholders. Collaborate with cross-functional teams, such as sales, product development, and customer service, to ensure consistent messaging and seamless customer experiences.

Market Communication: Serve as a spokesperson for the company, delivering key messages and representing the brand at events, conferences, and media interviews. Prepare and deliver presentations to internal and external audiences.

Budget Management: Develop and manage marketing budgets, ensuring optimal allocation of resources and maximizing return on investment. Monitor expenses, track campaign costs, and provide regular reports on marketing performance.

Continuous Learning and Professional Development: Stay updated on the latest marketing trends, technologies, and best practices. Attend industry conferences, participate in training programs, and engage in self-directed learning to enhance your skills and knowledge.

Remember, these responsibilities can vary based on the organization's size, structure, and specific marketing needs. Adaptability, creativity, strong communication skills, and a strategic mindset are essential for success in this role.

**Salary**: ₹20,000.00 - ₹25,000.00 per month

Schedule:

- Morning shift

Ability to commute/relocate:

- Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Lead generation: 1 year (preferred)
- total work: 1 year (preferred)
- Marketing: 1 year (preferred)

**Language**:

- English (preferred)


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