Marketing Assistant

22 hours ago

Bhubaneswar Orissa, India WizAlpha Solutions Full time

**Job Title**:_Marketing Executive/Manager_

**About the Organisation**:
WizAlpha Solutions is seeking a dynamic and results-driven Marketing Executive/Manager to join our team in Bhubaneswar. As a key member of our marketing department, you will play a crucial role in promoting our cutting-edge IT products.
- **Revised Job Description for a Hands-on Marketing Executive/Manager**:_
- **Key Responsibilities**:_
- **1. Strategic Planning and Execution**:_
- Develop and implement hands-on marketing strategies across platforms such as Google Ads, Facebook, Instagram, YouTube, and others to enhance product visibility, brand presence, and drive sales.
- Actively contribute to the creation and execution of comprehensive marketing plans, emphasizing a practical and results-oriented approach.
- **2. Campaign Oversight**:_
- Take a hands-on approach to planning, creating, and supervising marketing campaigns on Google Ads, Facebook, Instagram, YouTube, and other relevant channels.
- Ensure that campaigns are aligned with company objectives, emphasizing creativity and innovation in execution_**.**_
- **3. Content Creation Experience**_
- Demonstrate a flair for creating captivating and interactive content tailored to each platform, including websites, social media, and promotional collateral.
- Develop engaging posts, reels, and ad creatives for Facebook, Instagram, YouTube, and other channels.
- **4. Market Research Expertise**:_
- Conduct in-depth market research on various platforms, including Google Ads and social media, to identify trends, competitive landscapes, and growth opportunities.
- Utilize research findings to inform and enhance marketing strategies, focusing on practical and actionable insights.
- **5. Lead Generation Implementation**:_
- Implement and actively manage lead generation initiatives on platforms like Google Ads, Facebook, Instagram, and others.
- Collaborate seamlessly with sales teams to convert leads into valuable customers, employing hands-on methods for successful lead conversion.
- **6. Analytics Proficiency and Reporting**:_
- Monitor, analyze, and interpret marketing performance metrics on platforms such as Google Ads, Facebook, Instagram, and YouTube.
- Provide regular, insightful reports to assess the effectiveness of campaigns and strategies, utilizing data-driven insights for continuous improvement.
- **7. Budget Optimization**:_
- Demonstrate efficiency in managing marketing budgets across various platforms, optimizing spending on Google Ads, Facebook, Instagram, YouTube, and others to achieve maximum return on investment.
- **Required Qualification**:_
- Bachelor's degree or MBA in Marketing.
- Minimum of 2 years of proven experience in marketing, preferably in the IT industry.
- Strong understanding of digital marketing, content creation, and social media strategies.
- Excellent communication and interpersonal skills.
- Proficient in using marketing tools and analytics platforms.

**Location**:Bhubaneswar

**Position Type**:Full-Time

**Compensation Benefit**:3 LPA

**Job Types**: Full-time, Permanent

**Salary**: ₹20,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

Application Question(s):

- Do you have a self-owned vehicle for commuting?
- How many years of marketing experience do you have?
- What kind of products have you done marketing for?

**Education**:

- Bachelor's (required)

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