Marketing Executive

**Designation**

Marketing Executive -Design & Content Strategy.

**Reporting To**

Sr. Marketing Executive

**Job Type**

Full time

**Job Time**

10:00 am to 07:00 pm
- Marketing Strategy Development:

- Assist in implementation of marketing strategies to promote the company's properties, services, and brand.
- This involves conducting market research, identifying target audiences, and defining key messages and value propositions.
- Content Creation & Agency Co-ordination:

- Assist in executing the monthly social media plan for the brand and projects on monthly basis
- Proficiency in English. Must have maturity and sense for content usage & current market language of understanding (Understand the target audience).
- Manage engaging and compelling content for various marketing materials, including brochures, websites, events and social media posts.
- Ensure the content is accurate, informative, and tailored to the target audience.
- Work closely with the teams for inputs related to design & development, to ensure marketing initiatives are aligned with overall business goals
- Co-ordinate and follow-up with the agencies on regular basis for content creation in timely manner and ensure that particular work is completed in given period of time.
- Keep photo/video documentation of all events and installations for record-keeping and post-campaign analysis.
- Comply with internal approval workflows before release of creatives or campaign execution.
- Digital Marketing:

- Oversee the company's online presence, including website management, search engine optimization (SEO) and social media marketing.
- Manage all social media accounts which includes manage login credentials, timely postings and analysis of postings for all projects & brand.
- Monitor website traffic, engagement, and conversion rates, and optimize digital marketing activities for maximum effectiveness.
- Brand Management:

- Assist in maintaining and enhancing the organization's brand image and reputation.
- Ensure consistency in brand messaging, visual identity, and customer experience across all marketing channels and touchpoints.
- Market Research and Analysis:

- Conduct market research and analysis with the point of understanding design & content to identify market trends, customer preferences, and competitive landscape.
- Use data and insights to inform marketing strategies, refine target audience segmentation, and identify new opportunities for growth.
- Study and give suggestions with regards to how we can do better and what our competitors are doing differently on timely basis.
- Collateral and Promotional Material Designing & Development:

- Shoot live reels during the events,
- Design basic collaterals through online available software’s such as Canva.
- Coordinate the development of marketing collateral, including property brochures, flyers, presentations, and promotional videos.
- Content creation & coordinate with legal/compliance teams to get necessary approvals for hoardings, events, or public advertising in accordance to RERA guidelines.
- Collaborate with graphic designers, photographers, and videographers to create high-quality materials that effectively showcase the company's properties and services.
- Analytics and Reporting:

- Track and prepare the marketing campaign performance, website analytics, and other relevant metrics reports.
- Generate regular reports to evaluate the customer response and provide recommendations for improvement.
- Event Coordination:

- Assist and coordinate in marketing events such as property launches, open houses, trade shows, and conferences.
- This involves managing logistics, coordinating with vendors, and ensuring a seamless experience for attendees.

Pay: ₹30,000.00 - ₹35,000.00 per month

**Benefits**:

- Health insurance
- Paid sick time

Schedule:

- Day shift

**Language**:

- English (required)

Work Location: In person