Social Media Executive

19 hours ago


Mumbra Thane Maharashtra, India BLUECHIP AV TECHNOLOGIES Full time

**Job Summary**:
**Key Responsibilities:1. Social Media Management**
- Develop, plan, and execute engaging social media campaigns across platforms (Facebook, Instagram, LinkedIn, YouTube, etc.)
- Create and schedule posts, stories, and ads aligned with brand voice and marketing goals
- Monitor social media channels and respond to queries or comments in a timely manner
- Analyze campaign performance and optimize for better reach, engagement, and ROI

**2. SEO & Website Management**
- Perform keyword research, on-page and off-page SEO optimization to improve organic search rankings
- Regularly update website content, blog posts, landing pages, and visual elements
- Coordinate with developers or designers for any technical updates or improvements

**3. Lead Generation**
- Monitor lead funnel, track conversions, and work with the sales team to qualify and nurture leads
- Optimize landing pages and CTAs to increase lead capture efficiency

**4. Performance Tracking & Reporting**
- Use tools like Google Analytics, Facebook Insights, and SEO tools to track KPIs
- Provide regular reports on campaign performance, website traffic, and lead generation metrics
- Make data-driven decisions to improve digital marketing efforts

**Requirements**:

- Bachelor's degree in Marketing, Communications, or a related field
- 1-3 years of experience in digital marketing, with a focus on social media and SEO
- Hands-on experience with platforms like Meta Business Suite, Google Ads, Google Analytics, and WordPress
- Strong understanding of current digital marketing trends, SEO best practices, and content strategy
- Creative thinking, excellent communication skills, and attention to detail
- Basic knowledge of graphic design tools (Canva, Photoshop) is a plus

**Job Types**: Full-time, Part-time, Fresher, Internship, Freelance



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