SEO Intern

**SEO Content Specialist**

**Position Overview**:
**KRA**:
**Content Strategy**:
Develop and execute a comprehensive content strategy aligned with SEO goals and overall marketing objectives.

Conduct keyword research to identify high-potential topics and opportunities.

**Content Creation**:
Produce high-quality, engaging, and SEO-optimized content for various digital platforms, including websites, blogs, social media, and more.

Collaborate with other teams to ensure content meets brand guidelines and objectives.

**On-Page SEO**:
Optimize website content for search engines, including meta titles, meta descriptions,and on-page elements.

Implement best practices for internal linking and content structure.

**Keyword Optimization**:
Integrate targeted keywords strategically into content to enhance search engine visibility.

Stay abreast of industry trends and search engine algorithm updates.

**Performance Monitoring**:
Use analytics tools to monitor and analyze the performance of SEO content.

Provide regular reports on key metrics and make data-driven recommendations for improvement.

**Collaboration**:
Work closely with cross-functional teams, including marketing, design, and development, to align content strategies with broader business goals.

Collaborate with external stakeholders, such as agencies or freelance writers, whenneeded.

**Quality Assurance**:
Ensure all content adheres to SEO best practices, is factually accurate, and aligns withthe brand's tone and voice.

Conduct regular content audits and updates to maintain relevancy.

**Competitor Analysis**:
Conduct regular competitor analysis to identify content gaps, emerging trends, and potential areas for improvement.

**Qualifications**:
Proven experience as an SEO Content Specialist or similar role.

Strong understanding of SEO principles and best practices.

Exceptional writing and editing skills.

Familiarity with content management systems (CMS) and SEO tools.

Analytical mindset with the ability to interpret data and metrics.

Up-to-date knowledge of SEO trends and algorithm changes.

**Education and Experience**:
Bachelor’s degree in Marketing, Communications, or a related field.

4-5 years of experience in content creation and SEO optimization.

**Work Location**:
Remote (India)

**What We Offer**:

- The opportunity to have an impact on thousands of learners’ lives
- To work with a brilliant and globally diverse team

**Who We Are**

M Square Media (MSM) is a leader of innovation and globalization initiatives in the international education sector. We strive for people and community empowerment through education, technology, and partnerships with industry and the academe. Across different business lines, we provide agile, first-in-class products in enrollment management, education management, and edtech.

Through our multi-platform solutions, we help higher education institutions (HEIs) increase their international student enrollment through building global and in-country offices, managing agent networks, and providing personalized services for admissions, marketing, back office support, process management, market entry and expansion, and recruitment automation, to name a few.

The numbers reflect our industry leadership:

- Presence in 21 countries and growing
- An affiliate network of over 4,500 agents
- Global and in-country offices, direct partnership, PPPs, and strategic alliance with 800+ institutions in Canada, US, UK, Australia, Europe, and other leading destinations for students

Thank you for your interest in MSM - we appreciate your desire to work with us However, only those applicants that have been selected for an interview will be contacted.

MSM offers equal employment opportunities to all persons without regard to race, color, ethnicity, religion, sex, sexual orientation, gender identity, national origin, age, marital status, physical or mental disability, parental status, housing status, genetic information, arrest record, source of income, or military status, in accordance with applicable federal, provincial, state, and equal employment opportunity laws.

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Pay: ₹5,000.00 - ₹10,000.00 per month

Schedule:

- Day shift
- Monday to Friday

Work Location: In person