Social Media Marketing Executive-freshers

1 day ago


Delhi Delhi, India XpressEdu Full time

**Social Media Marketing Executive - Fresher**

**Location**: Dwarka sector 17

**Job Type**: Full-time
**Salary**: ₹20,000 - ₹30,000 per month
**Experience**: Freshers

**Role Overview**:
**Key Responsibilities**:

- **Social Media Strategy Development**:

- Develop, implement, and manage social media strategies for different platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).
- Identify target audience preferences and create tailored content.
- Stay up-to-date with trends, news, and best practices in social media marketing.
- **Content Creation & Management**:

- Create compelling, relevant, and shareable content (graphics, posts, videos, stories, etc.).
- Manage content calendars and post scheduling.
- Ensure brand consistency in tone, messaging, and visual elements.
- **Community Management**:

- Engage with followers by responding to comments, messages, and mentions in a timely manner.
- Build and maintain relationships with online communities, influencers, and brand advocates.
- Monitor discussions about the brand and industry and handle any social media
- **Campaign Management**:

- Plan and execute paid and organic social media campaigns to drive brand awareness, lead generation, and conversions.
- Optimize campaigns for better performance through A/B testing and analytics insights.
- Track budgets for paid campaigns and ensure optimal ROI.
- **Analytics & Reporting**:

- Monitor, analyze, and report on social media performance using analytics tools (Google Analytics, Facebook Insights, etc.).
- Provide insights on engagement, audience behavior, and trends to improve future campaigns.
- Prepare weekly/monthly reports for stakeholders.
- **Collaboration with Other Teams**:

- Work closely with the content, design, and marketing teams to align on promotional campaigns and new product launches.
- Coordinate with the PR and events teams to amplify messaging and events on social platforms.
- Ensure social media strategies align with overall SEO and digital marketing efforts to improve brand visibility and website traffic

**Job Types**: Full-time, Permanent, Fresher

Pay: ₹16,000.00 - ₹20,000.00 per month

Schedule:

- Day shift

Work Location: In person



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