SEO Generalist

Key Responsibilities: Develop and implement comprehensive SEO strategies to drive organic traffic, improve search rankings, and boost online visibility. Conduct in-depth keyword research, trend analysis, and search intent targeting using tools like SEMrush, Ahrefs, and Google Search Console. Execute full-scale on-page and off-page SEO, including strong white-hat link-building through guest posts, PR outreach, and partnerships. Optimize content and pages for Google's Search Generative Experience (SGE) — including AI Overview visibility and adapting strategy for AI-driven search results. Analyze site performance using GA4, identify technical issues, and implement improvements based on data-driven insights. Collaborate with content, design, and development teams to ensure all content is SEO-optimized and aligned with user experience. Perform regular competitor benchmarking to identify growth opportunities and stay ahead in SERPs. Ensure implementation of schema markup and structured data to enhance search visibility and rich result eligibility. Stay updated with the latest SEO and algorithm trends, particularly around AI in search and evolving ranking factors. Use and experiment with AI-based tools for keyword suggestions, content briefs, and SEO audits — with a continuous knack for learning and adapting to new tools. Generate weekly/monthly reports on rankings, traffic, and backlink growth, providing actionable insights and strategy updates.Requirements3-5 years of proven experience in SEO with measurable results in increasing organic traffic and keyword rankings. Strong expertise in link building, off-page SEO, and domain authority improvement using ethical, white-hat methods. Hands-on experience with GA4, Search Console, Ahrefs, SEMrush, Screaming Frog, and other SEO tools. Working knowledge of HTML, CSS, site architecture, and CMS platforms like WordPress. Deep understanding and implementation experience of schema markup and structured data. Exposure to AI tools (e.g., Surfer SEO, Jasper, Chat GPT, Neuron Writer) and a strong willingness to learn emerging SEO technologies. Proven ability to adapt SEO strategies for AI-driven search behavior and Google's SGE/AI Overviews. Analytical mindset with excellent communication, reporting, and team collaboration skills.

**Job Types**: Full-time, Permanent

Pay: ₹20,000.00 - ₹25,000.00 per month

Schedule:

- Day shift
- Monday to Friday

Ability to commute/relocate:

- Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- Are you comfortable with F2F Interview?

**Education**:

- Bachelor's (required)

**Experience**:

- SEO: 3 years (required)

**Language**:

- English (required)

**Location**:

- Noida, Uttar Pradesh (required)

Work Location: In person