Marketing Intern

6 days ago

Bakshi Ka Talab Lucknow Uttar Pradesh, India Vedam world school Full time

Role Overview

The Marketing Intern will assist the school’s marketing team in executing on-ground and

offline marketing initiatives to enhance brand visibility, generate admissions leads, and

build strong community engagement in the target area. This role offers hands-on exposure

to school marketing operations, community outreach, and brand-building activities.

Key Responsibilities

1. Pre-School Tie-ups and Data Sourcing
- Identify pre-schools within the designated area and collect relevant student data

(especially LKG and UKG students).
- Support meetings with pre-school principals and owners to build associations and

collaborations.
- Assist in executing engagement initiatives such as sponsoring sports days or annual events

for partner pre-schools.

2. Lead Generation Activities
- Participate in door-to-door (D2D) and leafletting campaigns to promote Vedam World

School.
- Support RWA activities, school stalls, and other field marketing events to drive lead

generation.
- Record all leads and maintain daily entries in the shared Google Tracker Sheet.

3. Follow-Up and Coordination
- Work closely with the Admissions Team to follow up with parents and ensure lead

conversion.
- Track walk-ins and assist in managing inquiry data for smooth follow-up and reporting.

4. Brand Awareness and Promotion
- Support marketing campaigns that enhance the school’s brand image and community

presence.
- Distribute marketing materials and maintain visibility in strategic locations within the

target area.
- Monitor and report on competitor activities and marketing trends.

5. Community Engagement
- Assist in organizing and participating in local education fairs, society events, and

community outreach programs.
- Develop partnerships with local institutions like banks, retail stores, hospitals, and offices

for brand tie-ups.

Learning Opportunities
- Exposure to education sector marketing and community engagement.
- Hands-on experience in lead generation, campaign execution, and admission support.
- Practical knowledge of marketing communication and event coordination.
- Mentorship from experienced marketing professionals in the education domain.

**Requirements**:

- Pursuing or recently completed Bachelor’s / Master’s in Marketing, Business

Administration, or related field.
- Strong communication and interpersonal skills.
- Willingness to travel locally for marketing activities.
- Proficiency in MS Excel / Google Sheets for data entry and reporting.
- Enthusiastic, proactive, and eager to learn.

**Job Type**: Internship
Contract length: 3-6 months

Pay: ₹12,000.00 - ₹15,000.00 per month

Work Location: In person

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