Content Strategist

7 days ago


Barasat, India Leelija Web Solutions Pvt. Ltd. Full time

**Key Responsibilities**
- **Develop and execute** a multi-channel content strategy aligned with business objectives and target audience.
- Lead the planning and production of content formats including:

- Blogs
- SEO articles
- Ebooks & Guides
- Infographics
- Newsletters
- Podcasts
- RSS feeds
- Social media content
- Video scripts & short-form videos
- Webinars
- Web page content
- Speeches & presentations
- Conduct content audits and gap analyses to improve user engagement and search visibility.
- Optimize content for search engines using keyword research, metadata, and on-page SEO techniques.
- Monitor performance metrics (**organic traffic**, **engagement**, **leads,**conversions) and report on KPIs.
- Manage and mentor a team of writers, designers, and freelance contributors.
- Stay updated on content marketing trends, digital channels, and algorithm changes.

**Requirements**:

- 2+ years of experience in content marketing.
- Proven success in building and scaling content strategies that deliver measurable results.
- Deep understanding of **SEO principles**, **keyword research**, and **content optimization**.
- Experience with tools such as **Google Analytics**, **SEMrush,** **Ahrefs**.
- Exceptional **writing**, **editing**, and **communication skills**.
- Strong project management and cross-functional leadership abilities.

**What We Offer**
- **Competitive salary**:

- Professional development support
- Collaborative, creative, and growth-oriented culture
- Health, wellness, and retirement benefits

**Ready to lead content that converts and inspires?**

Pay: ₹20,000.00 - ₹25,000.00 per month

**Benefits**:

- Health insurance
- Paid sick time
- Provident Fund

Schedule:

- Day shift

Supplemental Pay:

- Yearly bonus

**Education**:

- Bachelor's (required)

**Experience**:

- Content Strategist: 2 years (required)

Work Location: In person