Digital Marketing Executive

2 weeks ago

Vadodara, India Allsrot Business Solutions Full time

We are looking for adigital marketing executive for one of the companies in Vadodara.

You Will Be Responsible For
- Taking brand ownership and devising the brand strategy, including setting style guides, brand guidelines, brand vision, and value proposition for the short and long term.
- Translating brand strategy into brand plan and go-to-market strategy.
- Planning and execution of communications and media actions across offline, online and social media.
- Participating in product development, pricing and supporting new product launches.
- Guiding the Advertising & Promotion budget.
- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
- Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey.
- Reviewing and optimizing the design and content of all online assets including the company website and social media pages.
- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
- Using A/B testing to optimize digital marketing performance.
- Analyzing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
- Planning and executing viral marketing campaigns across a range of social media platforms.
- Working on app store optimization.
- Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement.
- Leading digital strategy and innovation through the development and implementation of comprehensive digital marketing and ecommerce programs in line with business priorities.

Skills Required
- You have at least 1 year experience, ideally within a Brand / Product Management, Digital Marketing or Ecommerce role.
- Experience within App Marketing, Digital Transformation / Change --Management, social media / Viral Marketing, would be a strong advantage.
- You have good knowledge of Content Management Tools (Magento, WordPress, Shopify).
- You possess strong analytical skills and are comfortable dealing with numerical data
- You are highly goal driven and work well in fast paced environments
- You pay strong attention to detail and deliver work that is of a high standard

business#marketing#innovation#design#digitalmarketing#ecommerce#socialmedia#strategy#digitaltransformation#content#vadodarajobs#digital#experience#viralmarketing#advertising#analytics

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Morning shift

Supplemental pay types:

- Performance bonus
- Quarterly bonus

Ability to commute/relocate:

- Vadodara, Vadodara - 390001, Gujarat: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)

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